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<img width="365" height="365" src="https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/imagine-buddy-vsLbaIdhwaU-unsplash.png.jpg?resize=365%2C365&ssl=1" class="attachment-gateway-post-image size-gateway-post-image wp-post-image" alt="" decoding="async" loading="lazy" srcset="https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/imagine-buddy-vsLbaIdhwaU-unsplash.png.jpg?resize=150%2C150&ssl=1 150w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/imagine-buddy-vsLbaIdhwaU-unsplash.png.jpg?resize=365%2C365&ssl=1 365w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/imagine-buddy-vsLbaIdhwaU-unsplash.png.jpg?resize=500%2C500&ssl=1 500w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/imagine-buddy-vsLbaIdhwaU-unsplash.png.jpg?zoom=2&resize=365%2C365&ssl=1 730w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/imagine-buddy-vsLbaIdhwaU-unsplash.png.jpg?zoom=3&resize=365%2C365&ssl=1 1095w" sizes="auto, (max-width: 365px) 100vw, 365px" data-attachment-id="11691" data-permalink="https://bppblog.com/2026/08/20/the-power-and-peril-of-behavioural-in-public-policy/imagine-buddy-vslbaidhwau-unsplash-png/" data-orig-file="https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/imagine-buddy-vsLbaIdhwaU-unsplash.png.jpg?fit=4037%2C3368&ssl=1" data-orig-size="4037,3368" data-comments-opened="0" data-image-title="imagine-buddy-vsLbaIdhwaU-unsplash.png" data-image-description="" data-image-caption="" data-large-file="https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/imagine-buddy-vsLbaIdhwaU-unsplash.png.jpg?fit=1024%2C854&ssl=1">
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The Power and Peril of “Behavioural” in Public Policy
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<img width="365" height="365" src="https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/behavioural-public-policy-blog-6a84626826da6.png?resize=365%2C365&ssl=1" class="attachment-gateway-post-image size-gateway-post-image wp-post-image" alt="Eco home with solar panels, rooftop garden, and surrounding neighborhood" decoding="async" loading="lazy" srcset="https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/behavioural-public-policy-blog-6a84626826da6.png?w=1024&ssl=1 1024w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/behavioural-public-policy-blog-6a84626826da6.png?resize=300%2C300&ssl=1 300w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/behavioural-public-policy-blog-6a84626826da6.png?resize=150%2C150&ssl=1 150w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/behavioural-public-policy-blog-6a84626826da6.png?resize=768%2C768&ssl=1 768w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/behavioural-public-policy-blog-6a84626826da6.png?resize=365%2C365&ssl=1 365w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/behavioural-public-policy-blog-6a84626826da6.png?resize=500%2C500&ssl=1 500w" sizes="auto, (max-width: 365px) 100vw, 365px" data-attachment-id="11714" data-permalink="https://bppblog.com/behavioural-public-policy-blog-6a84626826da6/" data-orig-file="https://i0.wp.com/bppblog.com/wp-content/uploads/2026/08/behavioural-public-policy-blog-6a84626826da6.png?fit=1024%2C1024&ssl=1" data-orig-size="1024,1024" data-comments-opened="0" data-image-title="Eco-friendly home in sustainable neighborhood" data-image-description="<p>A colorful clay-style illustration centers on a small eco-friendly house with solar panels, a planted rooftop, rain barrel, bicycle, and a sign reading “ECO HOME.” Curving streets surround the house, with additional homes, solar panels, trees, flower gardens, a pond, cars, and people walking dogs or pushing a stroller. Bright blue skies, fluffy clouds, and a yellow sun create a cheerful, optimistic mood, while the rounded handmade forms and vivid colors give the scene a playful storybook quality.</p>
" data-image-caption="<p>A cheerful eco home with solar panels, rooftop plants, and a welcoming garden anchors this sustainable neighborhood.</p>
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Why Don’t People Retrofit? Lessons from Behavioural Science and Community Co-Creation
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<img width="365" height="365" src="https://i0.wp.com/bppblog.com/wp-content/uploads/2026/06/behavioural-public-policy-blog-6a20298ae783b.png?resize=365%2C365&ssl=1" class="attachment-gateway-post-image size-gateway-post-image wp-post-image" alt="Young man thinking surrounded by mechanical gears and idea bubbles" decoding="async" loading="lazy" srcset="https://i0.wp.com/bppblog.com/wp-content/uploads/2026/06/behavioural-public-policy-blog-6a20298ae783b.png?w=1024&ssl=1 1024w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/06/behavioural-public-policy-blog-6a20298ae783b.png?resize=300%2C300&ssl=1 300w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/06/behavioural-public-policy-blog-6a20298ae783b.png?resize=150%2C150&ssl=1 150w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/06/behavioural-public-policy-blog-6a20298ae783b.png?resize=768%2C768&ssl=1 768w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/06/behavioural-public-policy-blog-6a20298ae783b.png?resize=365%2C365&ssl=1 365w, https://i0.wp.com/bppblog.com/wp-content/uploads/2026/06/behavioural-public-policy-blog-6a20298ae783b.png?resize=500%2C500&ssl=1 500w" sizes="auto, (max-width: 365px) 100vw, 365px" data-attachment-id="11382" data-permalink="https://bppblog.com/behavioural-public-policy-blog-6a20298ae783b/" data-orig-file="https://i0.wp.com/bppblog.com/wp-content/uploads/2026/06/behavioural-public-policy-blog-6a20298ae783b.png?fit=1024%2C1024&ssl=1" data-orig-size="1024,1024" data-comments-opened="0" data-image-title="Creative brainstorming process concepts" data-image-description="<p>The image depicts a young man seated in an armchair, deep in thought with his hand resting on his chin. Above his head are interconnected mechanical gears symbolizing cognitive processes, surrounded by colorful swirling patterns. Multiple speech bubbles around the gears contain words and icons such as a light bulb labeled &#8216;IDEA!&#8217;, a rocket labeled &#8216;ADVENTURE&#8217;, cityscape with &#8216;CREATE!&#8217;, and a robot with &#8216;TECH&#8217;, representing various creative and intellectual concepts. The room background features bookshelves, a lamp, and posters, creating a cozy and stimulating environment for brainstorming and imagination.</p>
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Can behavioural policy build sustainable competencies? New evidence says yes
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