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<p style="margin:0 0 0.75rem;color:#9a3412;font-size:0.82rem;font-weight:700;text-transform:uppercase;letter-spacing:0.12em;">Competitive marketing intelligence for agencies</p>
<h1 id="homepage-title" style="font-size:3.5rem;line-height:1;margin:0 0 1.25rem;font-weight:800;">Turn competitor moves into client strategy.</h1>
<p style="max-width:760px;margin:0;line-height:1.9;font-size:1.15rem;color:#374151;">See what changed across websites, search, social, and link networks. Then turn the evidence into cited briefs, client-ready decisions, and the next campaign.</p>
<p style="margin:1rem 0 0;color:#4b5563;">Built for branding, SEO, web, and advertising teams.</p>
<p style="margin:1rem 0 0;">
<a href="#proof" style="color:#9a3412;font-weight:700;">See the Beer.social evidence</a>
</p>
</section>
<section id="proof" aria-labelledby="proof-title" style="padding:2.5rem 0;border-top:1px solid #e5e7eb;">
<p style="margin:0 0 0.5rem;color:#047857;font-size:0.82rem;font-weight:700;text-transform:uppercase;letter-spacing:0.12em;">Measured outcome</p>
<p style="margin:0 0 0.75rem;color:#4b5563;">Owned proof project / Beer.social</p>
<h2 id="proof-title" style="font-size:2rem;font-weight:800;margin:0 0 0.75rem;">From 576 to 1,809 Google clicks in 28 days.</h2>
<p style="margin:0;line-height:1.8;color:#374151;">The current 28-day period recorded 101,505 impressions, up from 40,943 in the immediately preceding 28-day period. That is 3.14× the clicks and 2.48× the impressions.</p>
<ul style="list-style:none;padding:0;margin:1rem 0;">
<li style="padding:0.75rem 0;border-top:1px solid #e5e7eb;">
<strong>Total clicks:</strong>
576 in the preceding period;
1,809 in the current period.
</li>
<li style="padding:0.75rem 0;border-top:1px solid #e5e7eb;">
<strong>Total impressions:</strong>
40,943 in the preceding period;
101,505 in the current period.
</li>
</ul>
<p style="margin:0;font-size:0.9rem;line-height:1.7;color:#6b7280;">First-party Google Search Console export, identical Web search scope. Beer.social and YouGotUs share an owner. This is an observed outcome in an owned proof project—not a customer case study and not proof that YouGotUs alone caused the growth.</p>
</section>
<section aria-labelledby="observe-title" style="padding:2.5rem 0;border-top:1px solid #e5e7eb;">
<p style="margin:0 0 0.5rem;color:#9a3412;font-size:0.82rem;font-weight:700;text-transform:uppercase;letter-spacing:0.12em;">01 / Observe</p>
<h2 id="observe-title" style="font-size:2rem;font-weight:800;margin:0 0 0.75rem;">Read the market before you rewrite the pitch.</h2>
<p style="margin:0;line-height:1.8;color:#374151;">Site Watch keeps competitor positioning, product, promotion, and placement statements in a source-backed record. The point is not more alerts. It is knowing what actually changed—and what was only page churn.</p>
</section>
<section aria-labelledby="explain-title" style="padding:2.5rem 0;border-top:1px solid #e5e7eb;">
<p style="margin:0 0 0.5rem;color:#0369a1;font-size:0.82rem;font-weight:700;text-transform:uppercase;letter-spacing:0.12em;">02 / Explain</p>
<h2 id="explain-title" style="font-size:2rem;font-weight:800;margin:0 0 0.75rem;">Find the relationships behind the ranking.</h2>
<p style="margin:0;line-height:1.8;color:#374151;">Keyword tables show where a site appears. The graph helps explain why: competitors, shared sources, unique sources, and the paths through a market. YouGotUs keeps the relationship class visible so agencies know what still needs verification.</p>
<ul style="padding-left:1.2rem;line-height:1.8;color:#374151;"><li>Separate observed links from inferred market relationships.</li><li>Trace a recommendation back to the page or domain evidence.</li><li>Prioritize sources and openings before assigning outreach.</li></ul>
</section>
<section aria-labelledby="act-title" style="padding:2.5rem 0;border-top:1px solid #e5e7eb;">
<p style="margin:0 0 0.5rem;color:#047857;font-size:0.82rem;font-weight:700;text-transform:uppercase;letter-spacing:0.12em;">03 / Act</p>
<h2 id="act-title" style="font-size:2rem;font-weight:800;margin:0 0 0.75rem;">Turn evidence into work people can finish.</h2>
<p style="margin:0;line-height:1.8;color:#374151;">Search issues become a review queue. Social narratives become sourced briefs. Link evidence becomes an analyst-ranked shortlist. Humans stay in control of validation, outreach, and the client decision.</p>
</section>
<section aria-labelledby="delivery-title" style="padding:2.5rem 0;border-top:1px solid #e5e7eb;">
<p style="margin:0 0 0.5rem;color:#9a3412;font-size:0.82rem;font-weight:700;text-transform:uppercase;letter-spacing:0.12em;">Agency delivery</p>
<h2 id="delivery-title" style="font-size:2rem;font-weight:800;margin:0 0 0.75rem;">Make the intelligence visible in the work.</h2>
<p style="margin:0 0 1.25rem;line-height:1.8;color:#374151;">YouGotUs is built around the moments agencies have to explain: why this positioning, why this page, why this source, and why now.</p>
<div>
<article style="padding:1rem 0;border-top:1px solid #e5e7eb;">
<p style="margin:0 0 0.35rem;color:#9a3412;font-size:0.8rem;font-weight:700;">01</p>
<h3 style="font-size:1.2rem;font-weight:700;margin:0 0 0.35rem;">Win the pitch</h3>
<p style="margin:0;line-height:1.8;color:#374151;">Walk in with the category map, the competitor moves, and the evidence behind the opening you see.</p>
</article>
<article style="padding:1rem 0;border-top:1px solid #e5e7eb;">
<p style="margin:0 0 0.35rem;color:#9a3412;font-size:0.8rem;font-weight:700;">02</p>
<h3 style="font-size:1.2rem;font-weight:700;margin:0 0 0.35rem;">Set the strategy</h3>
<p style="margin:0;line-height:1.8;color:#374151;">Turn scattered search, site, social, and link signals into one position your client can understand.</p>
</article>
<article style="padding:1rem 0;border-top:1px solid #e5e7eb;">
<p style="margin:0 0 0.35rem;color:#9a3412;font-size:0.8rem;font-weight:700;">03</p>
<h3 style="font-size:1.2rem;font-weight:700;margin:0 0 0.35rem;">Direct the work</h3>
<p style="margin:0;line-height:1.8;color:#374151;">Give SEO, content, design, media, and outreach teams cited briefs instead of another dashboard to interpret.</p>
</article>
<article style="padding:1rem 0;border-top:1px solid #e5e7eb;">
<p style="margin:0 0 0.35rem;color:#9a3412;font-size:0.8rem;font-weight:700;">04</p>
<h3 style="font-size:1.2rem;font-weight:700;margin:0 0 0.35rem;">Prove the next move</h3>
<p style="margin:0;line-height:1.8;color:#374151;">Keep the source, collection date, recommendation, and follow-up together so client reviews stay grounded.</p>
</article>
</div>
</section>
<section id="approach-comparison" aria-labelledby="comparison-title" style="padding:2.5rem 0;border-top:1px solid #e5e7eb;">
<p style="margin:0 0 0.5rem;color:#b91c1c;font-size:0.82rem;font-weight:700;text-transform:uppercase;letter-spacing:0.12em;">SEO toolkit vs competitive intelligence</p>
<h2 id="comparison-title" style="font-size:2rem;font-weight:800;margin:0 0 0.75rem;">Keep the SEO metrics. Add the evidence that explains the next move.</h2>
<p style="margin:0 0 1.5rem;line-height:1.8;color:#374151;">Semrush is strong at SEO and competitor research. YouGotUs is designed around a different output: one cited market story an agency can turn into a client decision.</p>
<div style="overflow-x:auto;">
<table style="width:100%;min-width:760px;border-collapse:collapse;">
<caption style="text-align:left;padding:0 0 0.75rem;color:#4b5563;">Comparison of the Semrush modular toolkit workflow and the YouGotUs connected competitive-intelligence workflow.</caption>
<thead>
<tr>
<th scope="col" style="padding:0.8rem;text-align:left;">Decision lens</th>
<th scope="col" style="padding:0.8rem;text-align:left;">Semrush modular toolkits — SEO + AI, Traffic & Market, and Social</th>
<th scope="col" style="padding:0.8rem;text-align:left;">YouGotUs competitive intelligence — One client market. Prioritized next moves.</th>
</tr>
</thead>
<tbody>
<tr>
<th scope="row" style="padding:0.8rem;border-top:1px solid #e5e7eb;text-align:left;vertical-align:top;">Core job</th>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#4b5563;">Operate SEO and related channel workflows with deep keyword, audit, backlink, AI, traffic, and social tools.</td>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#111827;">Run competitor website monitoring, keyword and rank tracking, Google performance reporting, traffic benchmarking, backlink and relationship analysis, AI-search visibility, social intelligence, content recommendations, and outreach planning—then turn the findings into client priorities.</td>
</tr>
<tr>
<th scope="row" style="padding:0.8rem;border-top:1px solid #e5e7eb;text-align:left;vertical-align:top;">Starting point</th>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#4b5563;">A domain, selected competitors, projects, keywords or prompts, and toolkit-specific reports.</td>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#111827;">Connect the client domain, competitor set, tracked keywords, answer-engine prompts, and Google data once; use the same market context across every analysis.</td>
</tr>
<tr>
<th scope="row" style="padding:0.8rem;border-top:1px solid #e5e7eb;text-align:left;vertical-align:top;">Competitor learning</th>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#4b5563;">Strong keyword, backlink, traffic, AI visibility, advertising, page, and social competitor research across toolkits.</td>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#111827;">See which competitor pages, messages, rankings, citations, traffic channels, links, and social topics are moving—and turn the strongest gaps into specific opportunities for the client.</td>
</tr>
<tr>
<th scope="row" style="padding:0.8rem;border-top:1px solid #e5e7eb;text-align:left;vertical-align:top;">First hypothesis</th>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#4b5563;">Toolkit reports and optional cross-tool reporting support analysis; the team still decides how to turn findings into client strategy.</td>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#111827;">Begin a pitch or campaign with a sourced shortlist of pages to create, claims to sharpen, sources to earn, audiences to reach, and competitor moves to answer.</td>
</tr>
<tr>
<th scope="row" style="padding:0.8rem;border-top:1px solid #e5e7eb;text-align:left;vertical-align:top;">Backlink decisions</th>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#4b5563;">Backlink gaps, prospects, outreach workflows, and link monitoring.</td>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#111827;">Go beyond a gap list: see the domains, pages, people, and relationship paths behind a link; rank credible authority opportunities; and carry approved targets into Outreach CRM.</td>
</tr>
<tr>
<th scope="row" style="padding:0.8rem;border-top:1px solid #e5e7eb;text-align:left;vertical-align:top;">AI + social packaging</th>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#4b5563;">SEO and AI are unified in Semrush One; Traffic & Market and Social are separately priced toolkits.</td>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#111827;">Measure client and competitor visibility across Google AI, ChatGPT, and Claude; connect citations and social narratives to the same website, search, link, and business evidence.</td>
</tr>
<tr>
<th scope="row" style="padding:0.8rem;border-top:1px solid #e5e7eb;text-align:left;vertical-align:top;">Primary output</th>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#4b5563;">Data, audits, reports, optimization tools, and channel execution workflows.</td>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#111827;">Give the client a shareable performance review and cited strategy brief; give the team prioritized content fixes, link prospects, outreach targets, and next actions.</td>
</tr>
<tr>
<th scope="row" style="padding:0.8rem;border-top:1px solid #e5e7eb;text-align:left;vertical-align:top;">Best fit</th>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#4b5563;">Teams operating a deep SEO and channel program.</td>
<td style="padding:0.8rem;border-top:1px solid #e5e7eb;vertical-align:top;line-height:1.6;color:#111827;">Branding, SEO, web, content, advertising, and growth agencies that must show clients what changed, why it matters, and what to do next.</td>
</tr>
</tbody>
</table>
</div>
<div style="margin-top:1.5rem;padding-top:1.5rem;border-top:1px solid #e5e7eb;">
<h3 style="font-size:1.25rem;font-weight:800;margin:0 0 0.5rem;">Compare packaging, then compare scope.</h3>
<p style="margin:0 0 0.75rem;line-height:1.8;color:#374151;">This is public-price context for two different operating models. Compare the limits and execution features against your actual client brief before choosing either platform.</p>
<p style="margin:0 0 0.75rem;line-height:1.8;color:#374151;"><strong>Illustrative Semrush stack: $704.17 / month equivalent</strong>. Our calculation: Semrush One Starter $165.17 + Traffic & Market $289 + Social Business $250, each at its published annual equivalent.</p>
<p style="margin:0 0 0.75rem;line-height:1.8;color:#4b5563;">This basket includes broader Traffic & Market datasets plus social publishing, influencer, and media-monitoring features that YouGotUs does not claim to replace.</p>
<p style="margin:0 0 0.75rem;font-size:0.9rem;line-height:1.7;color:#6b7280;">Semrush public product information and pricing checked July 18, 2026; plans may change. The YouGotUs price and limits are read from the current public tier settings. Semrush is a trademark of Semrush Inc. YouGotUs is not affiliated with Semrush.</p>
<ul style="padding-left:1.2rem;line-height:1.8;">
<li>
<a href="https://www.semrush.com/pricing/seo-ai-search/" rel="noreferrer">SEO + AI Search pricing</a>
</li>
<li>
<a href="https://www.semrush.com/pricing/traffic-and-market/" rel="noreferrer">Traffic & Market pricing</a>
</li>
<li>
<a href="https://www.semrush.com/pricing/social/" rel="noreferrer">Social pricing</a>
</li>
</ul>
<p style="margin:1rem 0 0;"><a href="/get-started" style="color:#b91c1c;font-weight:700;">Compare YouGotUs plans</a></p>
</div>
</section>
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<p style="margin:0 0 0.5rem;color:#b91c1c;font-size:0.82rem;font-weight:700;text-transform:uppercase;letter-spacing:0.12em;">Bring one client domain</p>
<h2 id="final-cta-title" style="font-size:2rem;font-weight:800;margin:0 0 0.75rem;">Leave with the market around it—and a plan your team can defend.</h2>
<p style="margin:0;">
<a href="/research/california-governor-2026-digital-primary" style="color:#b91c1c;font-weight:700;">Read the public research</a>
</p>
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