Анализ сайта hazeltechnologies.com
Основное Готовность: 40%
Домен
hazeltechnologies.com
Состояние доменного имени
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Проверяем корректность доменного имени и наличие технических проблем на уровне домена.
Длина домена велика. Но если вы продвигаете запрос, входящий в название домена, то это хорошо.
Домен второго уровня идеален для продвижения.
Ответ сервера
200 Успешный ответ
HTTP-код ответа и цепочка редиректов
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Код 200 — страница доступна. Коды 3xx — редиректы (цепочки замедляют загрузку и размывают ссылочный вес). Коды 4xx/5xx — ошибки, поисковик не сможет проиндексировать страницу.
Кол-во редиректов 3 слишком большое! Проверьте настройки сайта и веб-сервера!
Цепочка редиректов:
http://hazeltechnologies.com
301 MovedPermanently
https://hazeltechnologies.com/
301 MovedPermanently
https://www.hazeltechnologies.com/
200 OK
Безопасность
Сайт безопасен
Использование HTTPS и SSL-сертификат
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HTTPS — обязательный стандарт. Google и Яндекс отдают предпочтение защищённым сайтам. Отсутствие SSL или просроченный сертификат ведут к предупреждениям в браузере и снижению позиций.
На сайте работает защищенный протокол ssl и сайт открывается по https.
Ssl-сертификат действителен до 04.10.2026 22:45:22.
Сервер поддерживает HTTP/3 (QUIC) — новейший протокол.
Включён HSTS (Strict-Transport-Security) — защита от подмены на http.
HTTP автоматически перенаправляется на HTTPS.
Поздравляем! Сайт не содержится в реестре РКН.
Кодировка
utf-8
Кодировка символов страницы
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Стандарт — UTF-8. Неправильная кодировка вызывает нечитаемые символы и мешает поисковику корректно распознать текст страницы.
Указана кодировка на странице utf-8.
Язык
en-US
Атрибут lang в HTML-теге
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Атрибут lang (<html lang="ru">) сообщает поисковикам и браузерам, на каком языке написана страница. Помогает при ранжировании в региональном поиске.
Язык документа указан явно: en-US.
Скорость загрузки
~1,59сек
Время отклика сервера (TTFB)
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Time To First Byte — время до получения первого байта от сервера. Норма до 200 мс. Медленный отклик ухудшает пользовательский опыт и ранжирование: Яндекс и Google учитывают скорость страниц.
Скорость загрузки сайта 1,59сек превышает 1 секунду. Желательно улучшить работу сайта!
Объем документа
203Кб
Размер HTML-кода страницы
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Слишком большой HTML замедляет парсинг браузером и сканирование поисковым роботом. Рекомендуется не более 200 Кб.
Объем html-документа 203Кб оптимален.
Структура html-документа корректна.
Ресурсы
Ресурсы: 21
Внешние ресурсы страницы (CSS, JS, изображения)
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Количество и тип подключённых ресурсов влияют на скорость загрузки. Большое число запросов увеличивает время рендеринга страницы.
Кол-во файлов ресурсов 21 много для одной страницы. Приемлемо до 10. Проведите оптимизацию файлов ресурсов!
Показать полный список ресурсов
| Тип | Название | Значение |
|---|---|---|
| stylesheet | text/css | https://cdn.prod.website-files.com/62d72659e0a716e4e254e5f4/css/hazel-technologies.shared.ca3b90885.css |
| stylesheet | text/css | //cdn.jsdelivr.net/npm/slick-carousel@1.8.1/slick/slick.css |
| stylesheet | https://cdn.jsdelivr.net/npm/swiper@11/swiper-bundle.min.css | |
| js | text/javascript | https://ajax.googleapis.com/ajax/libs/webfont/1.6.26/webfont.js |
| js | text/javascript | https://use.typekit.net/mkn3ufn.js |
| js | https://www.googletagmanager.com/gtag/js?id=UA-63002971-1 | |
| js | https://www.googletagmanager.com/gtag/js?id=G-75H2SG6CZN | |
| js | text/javascript | https://www.google.com/recaptcha/api.js |
| js | https://code.jquery.com/jquery-3.5.1.min.js | |
| js | https://cdn.jsdelivr.net/npm/@finsweet/attributes-cmsload@1/cmsload.js | |
| js | https://cdn.jsdelivr.net/npm/swiper@11/swiper-bundle.min.js | |
| js | https://code.jquery.com/jquery-3.5.1.min.js | |
| js | https://static.elfsight.com/platform/platform.js | |
| js | https://static.elfsight.com/platform/platform.js | |
| js | text/javascript | https://d3e54v103j8qbb.cloudfront.net/js/jquery-3.5.1.min.dc5e7f18c8.js?site=62d72659e0a716e4e254e5f4 |
| js | text/javascript | https://cdn.prod.website-files.com/62d72659e0a716e4e254e5f4/js/hazel-technologies.schunk.36b8fb49256177c8.js |
| js | text/javascript | https://cdn.prod.website-files.com/62d72659e0a716e4e254e5f4/js/hazel-technologies.schunk.762635bcc35266cc.js |
| js | text/javascript | https://cdn.prod.website-files.com/62d72659e0a716e4e254e5f4/js/hazel-technologies.a97df25c.43054473a4488337.js |
| js | text/javascript | //cdn.jsdelivr.net/npm/slick-carousel@1.8.1/slick/slick.min.js |
| js | https://cdn.jsdelivr.net/npm/before-after-slider@latest/dist/slider.bundle.js | |
| js | https://cdn.jsdelivr.net/npm/js-cookie@3.0.1/dist/js.cookie.min.js |
Серверные заголовки
Кол-во: 14
HTTP-заголовки ответа сервера
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Заголовки сервера передают браузеру и поисковику служебную информацию: кеширование, безопасность (CSP, HSTS), сжатие (gzip). Правильная настройка ускоряет загрузку и повышает защищённость.
Найдены серверные заголовки 14шт. Подробнее про серверные заголовки.
Показать полный список серверных заголовков
| Ключ | Значение |
|---|---|
| Date | Fri, 21 Aug 2026 23:50:46 GMT |
| Transfer-Encoding | chunked |
| Connection | keep-alive |
| CF-Ray | a2ed8abf7ea3c1e7-DUB |
| CF-Cache-Status | HIT |
| Age | 358756 |
| x-wf-region | us-east-1 |
| Strict-Transport-Security | max-age=31536000 |
| Vary | accept-encoding |
| surrogate-control | max-age=432000 |
| surrogate-key | www.hazeltechnologies.com 62d72659e0a716e4e254e5f4 pageId:62d72659e0a716420954e64c 62d72659e0a71642a854e669 62d76ee81eccaf289c05730a 62d76ea3160fffb45ce5523d 62fea5cecad10b7214f9def7 |
| x-lambda-id | f7f5ec93-9f42-4a11-896d-bd68021bad79 |
| Alt-Svc | h3=":443" |
| X-Cluster-Name | eu-west-1-prod-hosting-red |
CMS
Webflow
Система управления сайтом (движок)
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CMS — это движок, на котором работает сайт (WordPress, 1C-Bitrix, Tilda и др.). Знание CMS помогает понять возможности SEO-оптимизации и подобрать подходящие инструменты. «Не определена» — вероятно, самописный сайт или нестандартная сборка.
Сайт работает на CMS Webflow.
Веб-сервер
Cloudflare
Программное обеспечение сервера
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Веб-сервер — это ПО, которое отдаёт страницы посетителям (nginx, Apache, IIS, LiteSpeed и др.). Определяется по серверным заголовкам ответа (Server, X-Powered-By и т.п.). «Не определён» — сервер намеренно скрывает эти заголовки, это нормальная практика безопасности.
Сайт работает на веб-сервере Cloudflare.
Мета-теги Готовность: 48%
Title
Hazel Technologies, Inc.
Заголовок страницы в браузере и поисковой выдаче
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Title — главный SEO-заголовок страницы. Влияет на CTR в поиске и ранжирование. Оптимальная длина: 50–70 символов. Ключевые слова — ближе к началу.
Необходимо увеличить число символов в title (текущее значение мало: 24, минимум: 25, оптимально: от 40 до 45)
Дублей словоформ в title не найдено.
Description
Patented technologies developed by Hazel® condition the storage atmosphere to reduce respiration rate and increase resistance to decay. Learn more about the exciting services offered by Hazel Technologies Inc.
Описание страницы в поисковой выдаче (сниппет)
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Meta Description — текст под заголовком в выдаче. Напрямую на позиции не влияет, но влияет на CTR. Оптимальная длина: 120–160 символов.
Необходимо уменьшить число символов в description (текущее значение: 209, оптимально: от 120 до 130)
Keywords
Список ключевых слов страницы (устаревший тег)
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Meta Keywords не учитывается Яндексом и Google для ранжирования с 2009–2012 годов. Заполнение не обязательно, но не вредит. Конкурент может использовать содержимое для анализа.
Установите мета-тег keywords!
Канонический Url
Указывает поисковику основную версию страницы
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Canonical (rel=canonical) предотвращает проблему дублей страниц. Должен точно совпадать с URL проверяемой страницы. Неправильный canonical может передать ссылочный вес на другую страницу.
Рекомендуем прописать канонический Url.
Robots
Ошибок нет
Директивы для поисковых роботов на уровне страницы
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Meta Robots управляет индексацией конкретной страницы: index/noindex — индексировать ли, follow/nofollow — следовать ли по ссылкам. Noindex полностью исключает страницу из поиска.
Meta-тег robots не указан. Страница свободна для индексации.
Адаптивность
width=device-width, initial-scale=1
Настройка масштабирования на мобильных устройствах
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Тег viewport (<meta name="viewport">) сообщает браузеру, как масштабировать страницу на мобильных. Стандарт: width=device-width, initial-scale=1. Отсутствие — признак отсутствия мобильной версии.
Meta-тег viewport со значением-константой width=device-width задаёт ширину страницы в соответствии с размером экрана.
Meta-тег viewport со значением initial-scale=1.0 определяет масштаб 1:1, т.е. «не масштабировать».
Разметка OpenGraph
Кол-во: 4
Мета-теги для красивых превью в соцсетях
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OpenGraph (og:title, og:description, og:image) управляет тем, как страница выглядит при репосте в социальных сетях и мессенджерах. Отсутствие OG-тегов — невзрачный превью при шеринге.
Разметка OpenGraph задана. Страница оптимизирована под социальные сети.
Показать полный список og мета-тегов
| Тип | Значение |
|---|---|
| og:title | Hazel Technologies, Inc. |
| og:description | Patented technologies developed by Hazel® condition the storage atmosphere to reduce respiration rate and increase resistance to decay. Learn more about the exciting services offered by Hazel Technologies Inc. |
| og:image | https://cdn.prod.website-files.com/62d72659e0a716e4e254e5f4/6863e0c39cfca756fb8cbdfc_2025_SEO-Image.png |
| og:type | website |
Все мета-теги
Кол-во: 9
Полный список мета-тегов страницы
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Таблица всех meta-тегов, включая нестандартные. Позволяет найти опечатки, дубли и лишние теги.
Найдены мета-теги 9шт. Мета-теги не видимы для человека и предназначены для обмена информацией между веб-страницей и поисковыми системами, браузерами и другими веб-службами. С ними роботы 🤖 и устройства ведут себя более ожидаемо.
Показать полный список мета-тегов
| Тип | Название | Значение |
|---|---|---|
| name | description | Patented technologies developed by Hazel® condition the storage atmosphere to reduce respiration rate and increase resistance to decay. Learn more about the exciting services offered by Hazel Technologies Inc. |
| name | twitter:title | Hazel Technologies, Inc. |
| name | twitter:description | Patented technologies developed by Hazel® condition the storage atmosphere to reduce respiration rate and increase resistance to decay. Learn more about the exciting services offered by Hazel Technologies Inc. |
| name | twitter:card | summary_large_image |
| name | viewport | width=device-width, initial-scale=1 |
| property | og:title | Hazel Technologies, Inc. |
| property | og:description | Patented technologies developed by Hazel® condition the storage atmosphere to reduce respiration rate and increase resistance to decay. Learn more about the exciting services offered by Hazel Technologies Inc. |
| property | og:image | https://cdn.prod.website-files.com/62d72659e0a716e4e254e5f4/6863e0c39cfca756fb8cbdfc_2025_SEO-Image.png |
| property | og:type | website |
Оптимизация Готовность: 82%
Структура
Ошибок нет
Семантические HTML-элементы страницы
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Проверяет наличие основных структурных элементов: nav, header, footer, main. Корректная семантическая структура помогает поисковику понять архитектуру страницы.
Структура документа корректна (теги <html> и <body> присутствуют по одному на документ).
Контент
Ошибок нет
Объём и качество текстового содержимого
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Анализирует объём полезного текста на странице. Слишком мало — страница может считаться малополезной. Слишком много — ухудшается читаемость и восприятие.
Слова из title 3 встречаются в тексте достаточно.
Абзацев с текстом 14 достаточно.
Среднее число слов в абзаце 24 достаточно.
Кол-во знаков контента 8207 на странице оптимально.
Кол-во слов 1122 на странице оптимально.
Заголовки
Ошибок нет
Иерархия заголовков H1–H6
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H1 должен быть один и содержать ключевой запрос. H2–H6 описывают подразделы. Пропуск уровней (H1 → H3) и несколько H1 — типичные ошибки, снижающие понятность страницы для поисковика.
На странице присутствуют заголовки <h1> 1. Это прекрасно.
На странице присутствуют заголовки <h2> 6. Это хорошо.
На странице присутствуют заголовки <h3> 11.
Тошнота
3,87
Насколько одно слово доминирует в тексте
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Классическая тошнота = √(частота самого повторяющегося слова). Норма до 7–8: текст воспринимается естественно. Выше — поисковик может счесть страницу переспамленной.
Тошнота превышает норму 3. Измените текст страницы!
Академич. тошнота
26,20%
Насколько текст перенасыщен ключевыми словами
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Академическая тошнота = (частота слова / общее количество слов) × 100%. Показывает долю конкретного слова в тексте. Норма 5–15%.
Академическая тошнота превышает норму 5-15%. Измените текст страницы!
Семантическое ядро
20
Наиболее часто встречающиеся слова на странице
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Топ слов по частоте использования. Показывает, какие слова доминируют в тексте с точки зрения поисковика.
Контент страницы содержит осмысленный текст и слова.
Показать список слов
| Слово | Кол-во | Частота |
|---|---|---|
| explore | 15 | 1,34% |
| produce | 12 | 1,07% |
| quality | 11 | 0,98% |
| resources | 10 | 0,89% |
| products | 9 | 0,80% |
| supply | 9 | 0,80% |
| contact | 9 | 0,80% |
| solutions | 7 | 0,62% |
| packaging | 7 | 0,62% |
| growers | 7 | 0,62% |
| technologies | 6 | 0,53% |
| retailers | 6 | 0,53% |
| broccoli | 5 | 0,45% |
| reduce | 5 | 0,45% |
| technology | 5 | 0,45% |
| hazel’s | 5 | 0,45% |
| increase | 4 | 0,36% |
| packers | 4 | 0,36% |
| shippers | 4 | 0,36% |
| partner | 4 | 0,36% |
Индексация Готовность: 30%
Индексирование
Ошибок нет
Разрешено ли индексирование страницы
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Проверяет, не закрыта ли страница от индексации через robots.txt, meta robots или X-Robots-Tag. Страница, закрытая от индексации, не появится в поисковой выдаче.
Анкоров на странице 109 оптимально. Поисковые роботы обязательно проиндексируют сайт.
Robots.txt
Найден корректный robots.txt
Файл управления сканированием сайта роботами
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Robots.txt указывает поисковым роботам, какие страницы сканировать, а какие — нет. Ошибки в файле могут случайно закрыть важные разделы от индексации.
Кол-во редиректов для файла robots.txt 3 слишком большое! Это может вызывать затруднение при индексации поисковыми роботами!
Проверяемая страница не запрещена в robots.txt.
Robots.txt доступен по постоянному адресу
Цепочка редиректов для файла robots.txt:
http://hazeltechnologies.com/robots.txt
301 MovedPermanently
https://hazeltechnologies.com/robots.txt
301 MovedPermanently
https://www.hazeltechnologies.com/robots.txt
200 OK
Показать содержимое robots.txt
User-agent: *
Disallow: /hazeltechapplesolutions
Sitemap: https://www.hazeltechnologies.com/sitemap.xml
Sitemap
Кол-во: 1
XML-карта сайта для поисковиков
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Sitemap.xml помогает поисковику быстрее находить и индексировать страницы. Особенно важен для крупных сайтов и новых страниц, на которые ещё нет входящих ссылок.
Robots.txt содержит карту сайта. Это прекрасно!
Robots.txt не содержит ошибок в карте сайта.
Показать карту сайта
| Url | Статус |
|---|---|
| https://www.hazeltechnologies.com/sitemap.xml |
|
Внутренние ссылки
Кол-во: 57
Ссылки на другие страницы своего сайта
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Внутренние ссылки распределяют ссылочный вес между страницами и помогают поисковику обходить сайт. Пустые анкоры и ссылки на запрещённые robots.txt страницы — типичные ошибки.
Внутренних ссылок на странице 57 оптимально.
Внутренние ссылки не запрещены к индексации в robots.txt.
На странице присутствуют изображения 19.
Показать внутренние ссылки
| Url | Анкор | Состояние | Анализировать |
|---|---|---|---|
| /crops |
See all crops
|
|
Анализировать url |
| /crops/bananas |
<div class="text-block-3">Bananas</div><div class="nav-primary_dropdown-crop-icon w-condition-invisible w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewbox="0 0 239.338 326.262">
<g id="Grupo_5" data-name="Grupo 5" transform="translate(-130.888 -83.869)">
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Анализировать url |
| /crops/berries |
<div class="text-block-3">Berries</div><div class="nav-primary_dropdown-crop-icon w-condition-invisible w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewbox="0 0 239.338 326.262">
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|
|
Анализировать url |
| /crops/cucumber |
<div class="text-block-3">Cucumber</div><div class="nav-primary_dropdown-crop-icon w-condition-invisible w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewbox="0 0 239.338 326.262">
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|
|
Анализировать url |
| /crops/melons |
<div class="text-block-3">Melons</div><div class="nav-primary_dropdown-crop-icon w-condition-invisible w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewbox="0 0 239.338 326.262">
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<div style="background-image:url("https://cdn.prod.website-files.com/62d72659e0a71652f054e664/67d9a154534dcdc74d5715fd_BW_Main.jpg")" class="grid-news_image-wrapper"></div><div class="grid-news_item-content"><div class="grid-news_item-date">March 17, 2025</div><div class="grid-news_item-summary text-size-medium margin-top margin-small text-style-2lines">New packaging technology eliminates the need for ice when shipping broccoli</div><div class="grid-news_item-excerpt margin-top margin-small">Hazel's modified atmosphere packaging platform, BreatheWay, maintains broccoli quality using patented membrane technology just well as traditional ice slurry transit solutions.</div><div class="button-arrow is-grid-news margin-top margin-small"><div>Read the rest</div></div></div>
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Конкуренты Готовность: 0%
Конкуренты в Яндексе
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ЗоЗПП: права потребителей Готовность: 100%
Нарушения
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Признаков дистанционной продажи товаров (интернет-магазина) не обнаружено — требования ЗоЗПП о раскрытии информации продавца к сайту не применяются. Нарушений нет.
ФЗ-149: рекомендательные технологии Готовность: 100%
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Рекомендательные блоки («с этим покупают», «похожие товары» и т.п.) на сайте не обнаружены — требования ст. 10.7 ФЗ-149 к сайту не применяются. Нарушений нет.
ФЗ-38: реклама Готовность: 100%
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Вердикт
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