Анализ сайта holcimacademy.com
Основное Готовность: 50%
Домен
holcimacademy.com
Состояние доменного имени
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Проверяем корректность доменного имени и наличие технических проблем на уровне домена.
Длина домена велика. Но если вы продвигаете запрос, входящий в название домена, то это хорошо.
Домен второго уровня идеален для продвижения.
Ответ сервера
200 Успешный ответ
HTTP-код ответа и цепочка редиректов
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Код 200 — страница доступна. Коды 3xx — редиректы (цепочки замедляют загрузку и размывают ссылочный вес). Коды 4xx/5xx — ошибки, поисковик не сможет проиндексировать страницу.
Кол-во редиректов 3 слишком большое! Проверьте настройки сайта и веб-сервера!
Цепочка редиректов:
http://holcimacademy.com
301 MovedPermanently
https://holcimacademy.com/
301 MovedPermanently
https://www.holcimacademy.com/
200 OK
Безопасность
Сайт безопасен
Использование HTTPS и SSL-сертификат
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HTTPS — обязательный стандарт. Google и Яндекс отдают предпочтение защищённым сайтам. Отсутствие SSL или просроченный сертификат ведут к предупреждениям в браузере и снижению позиций.
На сайте работает защищенный протокол ssl и сайт открывается по https.
Ssl-сертификат действителен до 04.10.2026 22:45:22.
Включён HSTS (Strict-Transport-Security) — защита от подмены на http.
HTTP автоматически перенаправляется на HTTPS.
Поздравляем! Сайт не содержится в реестре РКН.
Кодировка
utf-8
Кодировка символов страницы
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Стандарт — UTF-8. Неправильная кодировка вызывает нечитаемые символы и мешает поисковику корректно распознать текст страницы.
Указана кодировка на странице utf-8.
Язык
en
Атрибут lang в HTML-теге
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Атрибут lang (<html lang="ru">) сообщает поисковикам и браузерам, на каком языке написана страница. Помогает при ранжировании в региональном поиске.
Язык документа указан явно: en.
Скорость загрузки
~0,90сек
Время отклика сервера (TTFB)
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Time To First Byte — время до получения первого байта от сервера. Норма до 200 мс. Медленный отклик ухудшает пользовательский опыт и ранжирование: Яндекс и Google учитывают скорость страниц.
Скорость загрузки сайта 0,90сек оптимальна.
Объем документа
111Кб
Размер HTML-кода страницы
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Слишком большой HTML замедляет парсинг браузером и сканирование поисковым роботом. Рекомендуется не более 200 Кб.
Объем html-документа 111Кб оптимален.
Структура html-документа корректна.
Ресурсы
Ресурсы: 21
Внешние ресурсы страницы (CSS, JS, изображения)
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Количество и тип подключённых ресурсов влияют на скорость загрузки. Большое число запросов увеличивает время рендеринга страницы.
Кол-во файлов ресурсов 21 много для одной страницы. Приемлемо до 10. Проведите оптимизацию файлов ресурсов!
Показать полный список ресурсов
| Тип | Название | Значение |
|---|---|---|
| stylesheet | /sites/academy/files/css/css_V1CHASbuIacK37S__hKQ-U9fKjlwvX07JHxpF8Oxb9Q.css?delta=0&language=en&theme=corporate&include=eJyNVG2ymzAMvFCAmV6IkW0F1MiWa8vJy-0rSNqXJpD0Dwy7a32sLJyIVi2QRwelkAxHKfHgntGItcKEdWSaZn3lkwR8RRVcHY-N-YGqemWsQ-Y2Ueod-NNUpKUwemEpvWvEYV8uX2OdIcjlgzBCWfVvRRlCoDTdVV5KlgKKg5eYJWHS3tHUUbTGu8oUsPyX6PbalrL4E1PVffZdom--Myc-5bkr5YyFIb9TN1VJm9TRrLMYPzbJGWGvVIY0tdWSC6mfd1QRJ4iY2ib5q5H1gFD8vMNbae_mUsjPil_bXitC3Tl3o_r1rnTLcJWUt537R3okNq8wdMuAOw8l1M-HpClT2o5ug1PywF3FDMbJY71HWSYg7CmOes2PESYWt5yyBHa9H4izeSU_6wGbbZucCMclGRMkj8MWuCwyHsxDC3QaQmkZuL9_HqKFLAQ8kpdUB2ddra084fcOwzO-bv0zaMtd8gt4jU64juNeqL-CNeYbfjO8XqSz-2-FYyAYbmPsPWQl24rF-cn-HXP90_830reUm7Nxz5azXqtiXG04nAkvdViffZTQGH8DNwgi7g | |
| stylesheet | //fonts.googleapis.com/icon?family=Material+Icons | |
| stylesheet | //fonts.googleapis.com/icon?family=Material+Icons+Outlined | |
| stylesheet | //fonts.googleapis.com/icon?family=Material+Icons+Round | |
| stylesheet | //fonts.googleapis.com/icon?family=Material+Icons+Sharp | |
| stylesheet | //fonts.googleapis.com/css2?family=Material+Symbols+Outlined:opsz,wght,FILL,GRAD@20..48,100..700,0..1,-50..200 | |
| stylesheet | //fonts.googleapis.com/css2?family=Material+Symbols+Rounded:opsz,wght,FILL,GRAD@20..48,100..700,0..1,-50..200 | |
| stylesheet | //fonts.googleapis.com/css2?family=Material+Symbols+Sharp:opsz,wght,FILL,GRAD@20..48,100..700,0..1,-50..200 | |
| stylesheet | //fonts.googleapis.com/icon?family=Material+Icons+Two+Tone | |
| stylesheet | /sites/academy/files/css/css_E4V1_DjJ1tKBLZ8D1vs06MlJVfgojvDTSELXgA-uby8.css?delta=9&language=en&theme=corporate&include=eJyNVG2ymzAMvFCAmV6IkW0F1MiWa8vJy-0rSNqXJpD0Dwy7a32sLJyIVi2QRwelkAxHKfHgntGItcKEdWSaZn3lkwR8RRVcHY-N-YGqemWsQ-Y2Ueod-NNUpKUwemEpvWvEYV8uX2OdIcjlgzBCWfVvRRlCoDTdVV5KlgKKg5eYJWHS3tHUUbTGu8oUsPyX6PbalrL4E1PVffZdom--Myc-5bkr5YyFIb9TN1VJm9TRrLMYPzbJGWGvVIY0tdWSC6mfd1QRJ4iY2ib5q5H1gFD8vMNbae_mUsjPil_bXitC3Tl3o_r1rnTLcJWUt537R3okNq8wdMuAOw8l1M-HpClT2o5ug1PywF3FDMbJY71HWSYg7CmOes2PESYWt5yyBHa9H4izeSU_6wGbbZucCMclGRMkj8MWuCwyHsxDC3QaQmkZuL9_HqKFLAQ8kpdUB2ddra084fcOwzO-bv0zaMtd8gt4jU64juNeqL-CNeYbfjO8XqSz-2-FYyAYbmPsPWQl24rF-cn-HXP90_830reUm7Nxz5azXqtiXG04nAkvdViffZTQGH8DNwgi7g | |
| stylesheet | /sites/academy/files/css/css_kyfRlWgZjTO556EVKYbrtXsYfo1p69N5Nlek8pb64lE.css?delta=10&language=en&theme=corporate&include=eJyNVG2ymzAMvFCAmV6IkW0F1MiWa8vJy-0rSNqXJpD0Dwy7a32sLJyIVi2QRwelkAxHKfHgntGItcKEdWSaZn3lkwR8RRVcHY-N-YGqemWsQ-Y2Ueod-NNUpKUwemEpvWvEYV8uX2OdIcjlgzBCWfVvRRlCoDTdVV5KlgKKg5eYJWHS3tHUUbTGu8oUsPyX6PbalrL4E1PVffZdom--Myc-5bkr5YyFIb9TN1VJm9TRrLMYPzbJGWGvVIY0tdWSC6mfd1QRJ4iY2ib5q5H1gFD8vMNbae_mUsjPil_bXitC3Tl3o_r1rnTLcJWUt537R3okNq8wdMuAOw8l1M-HpClT2o5ug1PywF3FDMbJY71HWSYg7CmOes2PESYWt5yyBHa9H4izeSU_6wGbbZucCMclGRMkj8MWuCwyHsxDC3QaQmkZuL9_HqKFLAQ8kpdUB2ddra084fcOwzO-bv0zaMtd8gt4jU64juNeqL-CNeYbfjO8XqSz-2-FYyAYbmPsPWQl24rF-cn-HXP90_830reUm7Nxz5azXqtiXG04nAkvdViffZTQGH8DNwgi7g | |
| js | /sites/academy/files/eu_cookie_compliance/eu_cookie_compliance.script.js?tjzzoo | |
| js | /sites/academy/files/js/js_hWB0Umn1ZFgKCZQoLAqHkmtux1f1XAfoe21xDM3mEco.js?scope=header&delta=0&language=en&theme=corporate&include=eJyNkGuOwzAIhC_k1EeKKEEODTZZG_dx-3XaSputkqi_EHyDBgY1z5rByKPGWRMlO505dBwhUFeEB8oOvxC9yrZUFCfhYvv0yOiPd3qlLDAfeVUzTZtoJNjzEEihPn-5seG4o4oUIFKqm_CncjuTIOO4w9UOA82Mo9F9OyQjKDt7LRJjBOkKzdCYrmVB9LwgewinsALXdodeihs4E7adR3_jIZD5z4Gj2qPqxNQvnsKQkPzW8HtlHwyCa7-2oyY_5DqDnN6tC6pBqG8K_5R99Ce4wP3_MLpRBTl6WJKQxSlZVpGW2JuU9hNrWpFfl-8siQ | |
| js | /modules/contrib/google_tag/js/gtag.js?tjzzoo | |
| js | /modules/contrib/google_tag/js/gtm.js?tjzzoo | |
| js | /sites/academy/files/js/js_GyK40b_rkPRVp52TGslzicC6ye8TBJd3SI80lKXZ-bA.js?scope=footer&delta=0&language=en&theme=corporate&include=eJyNkGuOwzAIhC_k1EeKKEEODTZZG_dx-3XaSputkqi_EHyDBgY1z5rByKPGWRMlO505dBwhUFeEB8oOvxC9yrZUFCfhYvv0yOiPd3qlLDAfeVUzTZtoJNjzEEihPn-5seG4o4oUIFKqm_CncjuTIOO4w9UOA82Mo9F9OyQjKDt7LRJjBOkKzdCYrmVB9LwgewinsALXdodeihs4E7adR3_jIZD5z4Gj2qPqxNQvnsKQkPzW8HtlHwyCa7-2oyY_5DqDnN6tC6pBqG8K_5R99Ce4wP3_MLpRBTl6WJKQxSlZVpGW2JuU9hNrWpFfl-8siQ | |
| js | /core/assets/vendor/ckeditor5/ckeditor5-dll/ckeditor5-dll.js?v=47.6.2 | |
| js | /modules/custom/ckeditor5_quote/js/build/blockquote.js?tjzzoo | |
| js | /sites/academy/files/js/js_9kGGrrHkw3iMkfmZX6mTQmjbOw9zqwSSior4Kaht9sQ.js?scope=footer&delta=3&language=en&theme=corporate&include=eJyNkGuOwzAIhC_k1EeKKEEODTZZG_dx-3XaSputkqi_EHyDBgY1z5rByKPGWRMlO505dBwhUFeEB8oOvxC9yrZUFCfhYvv0yOiPd3qlLDAfeVUzTZtoJNjzEEihPn-5seG4o4oUIFKqm_CncjuTIOO4w9UOA82Mo9F9OyQjKDt7LRJjBOkKzdCYrmVB9LwgewinsALXdodeihs4E7adR3_jIZD5z4Gj2qPqxNQvnsKQkPzW8HtlHwyCa7-2oyY_5DqDnN6tC6pBqG8K_5R99Ce4wP3_MLpRBTl6WJKQxSlZVpGW2JuU9hNrWpFfl-8siQ | |
| js | /modules/contrib/eu_cookie_compliance/js/eu_cookie_compliance_gtag.min.js?tjzzoo | |
| js | /sites/academy/files/js/js_9AEpn_fPARcrJ8qK5O9tVDTAZhEyfWZk1oFNNG0QhfU.js?scope=footer&delta=5&language=en&theme=corporate&include=eJyNkGuOwzAIhC_k1EeKKEEODTZZG_dx-3XaSputkqi_EHyDBgY1z5rByKPGWRMlO505dBwhUFeEB8oOvxC9yrZUFCfhYvv0yOiPd3qlLDAfeVUzTZtoJNjzEEihPn-5seG4o4oUIFKqm_CncjuTIOO4w9UOA82Mo9F9OyQjKDt7LRJjBOkKzdCYrmVB9LwgewinsALXdodeihs4E7adR3_jIZD5z4Gj2qPqxNQvnsKQkPzW8HtlHwyCa7-2oyY_5DqDnN6tC6pBqG8K_5R99Ce4wP3_MLpRBTl6WJKQxSlZVpGW2JuU9hNrWpFfl-8siQ |
Серверные заголовки
Кол-во: 14
HTTP-заголовки ответа сервера
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Заголовки сервера передают браузеру и поисковику служебную информацию: кеширование, безопасность (CSP, HSTS), сжатие (gzip). Правильная настройка ускоряет загрузку и повышает защищённость.
Найдены серверные заголовки 14шт. Подробнее про серверные заголовки.
Показать полный список серверных заголовков
| Ключ | Значение |
|---|---|
| Date | Wed, 19 Aug 2026 04:07:40 GMT |
| Server | Apache |
| Cache-Control | public, max-age=21600 |
| X-Content-Type-Options | nosniff |
| Vary | Cookie |
| x-drupal-cache | HIT |
| Age | 2153 |
| ETag | W/"1787112455-gzip" |
| Accept-Ranges | bytes |
| X-Cache | HIT (30) |
| X-Frame-Options | SAMEORIGIN |
| Strict-Transport-Security | max-age=31536000; includeSubDomains; preload |
| Referrer-Policy | no-referrer-when-downgrade |
| X-XSS-Protection | 1; mode=block |
CMS
Drupal
Система управления сайтом (движок)
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CMS — это движок, на котором работает сайт (WordPress, 1C-Bitrix, Tilda и др.). Знание CMS помогает понять возможности SEO-оптимизации и подобрать подходящие инструменты. «Не определена» — вероятно, самописный сайт или нестандартная сборка.
Сайт работает на CMS Drupal.
Веб-сервер
Apache
Программное обеспечение сервера
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Веб-сервер — это ПО, которое отдаёт страницы посетителям (nginx, Apache, IIS, LiteSpeed и др.). Определяется по серверным заголовкам ответа (Server, X-Powered-By и т.п.). «Не определён» — сервер намеренно скрывает эти заголовки, это нормальная практика безопасности.
Сайт работает на веб-сервере Apache.
Мета-теги Готовность: 48%
Title
Holcim Sustainable Construction Academy
Заголовок страницы в браузере и поисковой выдаче
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Title — главный SEO-заголовок страницы. Влияет на CTR в поиске и ранжирование. Оптимальная длина: 50–70 символов. Ключевые слова — ближе к началу.
Необходимо увеличить число символов в title (текущее значение: 39, оптимально: от 40 до 45)
Дублей словоформ в title не найдено.
Description
Explore CPD-certified courses on low-carbon, circular and regenerative design concepts developed with top global institutions and architecture firms.
Описание страницы в поисковой выдаче (сниппет)
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Meta Description — текст под заголовком в выдаче. Напрямую на позиции не влияет, но влияет на CTR. Оптимальная длина: 120–160 символов.
Необходимо уменьшить число символов в description (текущее значение: 149, оптимально: от 120 до 130)
Keywords
Список ключевых слов страницы (устаревший тег)
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Meta Keywords не учитывается Яндексом и Google для ранжирования с 2009–2012 годов. Заполнение не обязательно, но не вредит. Конкурент может использовать содержимое для анализа.
Установите мета-тег keywords!
Канонический Url
https://www.holcimacademy.com/
Указывает поисковику основную версию страницы
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Canonical (rel=canonical) предотвращает проблему дублей страниц. Должен точно совпадать с URL проверяемой страницы. Неправильный canonical может передать ссылочный вес на другую страницу.
Канонический Url прописан корректно.
Robots
Ошибок нет
Директивы для поисковых роботов на уровне страницы
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Meta Robots управляет индексацией конкретной страницы: index/noindex — индексировать ли, follow/nofollow — следовать ли по ссылкам. Noindex полностью исключает страницу из поиска.
Meta-тег robots не указан. Страница свободна для индексации.
Адаптивность
width=device-width, initial-scale=1, shrink-to-fit=no
Настройка масштабирования на мобильных устройствах
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Тег viewport (<meta name="viewport">) сообщает браузеру, как масштабировать страницу на мобильных. Стандарт: width=device-width, initial-scale=1. Отсутствие — признак отсутствия мобильной версии.
Meta-тег viewport со значением-константой width=device-width задаёт ширину страницы в соответствии с размером экрана.
Meta-тег viewport со значением initial-scale=1.0 определяет масштаб 1:1, т.е. «не масштабировать».
Разметка OpenGraph
Кол-во: 4
Мета-теги для красивых превью в соцсетях
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OpenGraph (og:title, og:description, og:image) управляет тем, как страница выглядит при репосте в социальных сетях и мессенджерах. Отсутствие OG-тегов — невзрачный превью при шеринге.
Разметка OpenGraph задана. Страница оптимизирована под социальные сети.
Показать полный список og мета-тегов
| Тип | Значение |
|---|---|
| og:site_name | Holcim Sustainable Construction Academy |
| og:url | https://www.holcimacademy.com/node/1 |
| og:title | Home |
| og:description | Find COURSES IN OTHER LANGUAGES |
Все мета-теги
Кол-во: 11
Полный список мета-тегов страницы
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Таблица всех meta-тегов, включая нестандартные. Позволяет найти опечатки, дубли и лишние теги.
Найдены мета-теги 11шт. Мета-теги не видимы для человека и предназначены для обмена информацией между веб-страницей и поисковыми системами, браузерами и другими веб-службами. С ними роботы 🤖 и устройства ведут себя более ожидаемо.
Показать полный список мета-тегов
| Тип | Название | Значение |
|---|---|---|
| name | description | Explore CPD-certified courses on low-carbon, circular and regenerative design concepts developed with top global institutions and architecture firms. |
| name | twitter:card | summary_large_image |
| name | twitter:title | Home |
| name | twitter:description | Find COURSES IN OTHER LANGUAGES |
| name | MobileOptimized | width |
| name | HandheldFriendly | true |
| name | viewport | width=device-width, initial-scale=1, shrink-to-fit=no |
| property | og:site_name | Holcim Sustainable Construction Academy |
| property | og:url | https://www.holcimacademy.com/node/1 |
| property | og:title | Home |
| property | og:description | Find COURSES IN OTHER LANGUAGES |
Оптимизация Готовность: 58%
Структура
Ошибок нет
Семантические HTML-элементы страницы
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Проверяет наличие основных структурных элементов: nav, header, footer, main. Корректная семантическая структура помогает поисковику понять архитектуру страницы.
Структура документа корректна (теги <html> и <body> присутствуют по одному на документ).
Контент
Есть ошибки
Объём и качество текстового содержимого
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Анализирует объём полезного текста на странице. Слишком мало — страница может считаться малополезной. Слишком много — ухудшается читаемость и восприятие.
Кол-во слов 769 не очень много. Добавьте побольше текста (хотя бы 800 слов)!
Слова из title 4 встречаются в тексте достаточно.
Абзацев с текстом 29 достаточно.
Среднее число слов в абзаце 17 достаточно.
Кол-во знаков контента 5447 на странице оптимально.
Заголовки
Ошибок нет
Иерархия заголовков H1–H6
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H1 должен быть один и содержать ключевой запрос. H2–H6 описывают подразделы. Пропуск уровней (H1 → H3) и несколько H1 — типичные ошибки, снижающие понятность страницы для поисковика.
На странице присутствуют заголовки <h2> 7. Это хорошо.
Тошнота
4,47
Насколько одно слово доминирует в тексте
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Классическая тошнота = √(частота самого повторяющегося слова). Норма до 7–8: текст воспринимается естественно. Выше — поисковик может счесть страницу переспамленной.
Тошнота превышает норму 3. Измените текст страницы!
Академич. тошнота
17,04%
Насколько текст перенасыщен ключевыми словами
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Академическая тошнота = (частота слова / общее количество слов) × 100%. Показывает долю конкретного слова в тексте. Норма 5–15%.
Академическая тошнота превышает норму 5-15%. Измените текст страницы!
Семантическое ядро
20
Наиболее часто встречающиеся слова на странице
?
Топ слов по частоте использования. Показывает, какие слова доминируют в тексте с точки зрения поисковика.
Контент страницы содержит осмысленный текст и слова.
Показать список слов
| Слово | Кол-во | Частота |
|---|---|---|
| construction | 20 | 2,60% |
| concrete | 15 | 1,95% |
| topic: | 14 | 1,82% |
| holcim | 12 | 1,56% |
| courses | 12 | 1,56% |
| english | 11 | 1,43% |
| sustainable | 9 | 1,17% |
| academy | 8 | 1,04% |
| intermediate | 6 | 0,78% |
| knowledge | 6 | 0,78% |
| environment | 5 | 0,65% |
| roundtable | 5 | 0,65% |
| low-carbon | 4 | 0,52% |
| circular | 4 | 0,52% |
| regenerative | 4 | 0,52% |
| arrow_circle_down | 4 | 0,52% |
| advanced | 4 | 0,52% |
| network | 4 | 0,52% |
| future | 4 | 0,52% |
| enroll | 3 | 0,39% |
Индексация Готовность: 0%
Индексирование
Ошибок нет
Разрешено ли индексирование страницы
?
Проверяет, не закрыта ли страница от индексации через robots.txt, meta robots или X-Robots-Tag. Страница, закрытая от индексации, не появится в поисковой выдаче.
Анкоров на странице 79 оптимально. Поисковые роботы обязательно проиндексируют сайт.
Robots.txt
Найден корректный robots.txt
Файл управления сканированием сайта роботами
?
Robots.txt указывает поисковым роботам, какие страницы сканировать, а какие — нет. Ошибки в файле могут случайно закрыть важные разделы от индексации.
Кол-во редиректов для файла robots.txt 3 слишком большое! Это может вызывать затруднение при индексации поисковыми роботами!
Проверяемая страница не запрещена в robots.txt.
Robots.txt доступен по постоянному адресу
Цепочка редиректов для файла robots.txt:
http://holcimacademy.com/robots.txt
301 MovedPermanently
https://holcimacademy.com/robots.txt
301 MovedPermanently
https://www.holcimacademy.com/
200 OK
Показать содержимое robots.txt
<!DOCTYPE html>
<html lang="en" dir="ltr" prefix="og: https://ogp.me/ns#">
<head>
<meta charset="utf-8" />
<noscript><style>form.antibot > * { display: none !important; } form.antibot noscript { display: block !important; }</style>
</noscript><meta name="description" content="Explore CPD-certified courses on low-carbon, circular and regenerative design concepts developed with top global institutions and architecture firms." />
<link rel="canonical" href="https://www.holcimacademy.com/" />
<link rel="shortlink" href="https://www.holcimacademy.com/" />
<link rel="icon" href="/themes/custom/corporate/images/favicon/favicon.ico" />
<link rel="icon" sizes="16x16" href="/themes/custom/corporate/images/favicon/favicon-16x16.png" />
<link rel="icon" sizes="32x32" href="/themes/custom/corporate/images/favicon/favicon-32x32.png" />
<link rel="icon" sizes="96x96" href="/themes/custom/corporate/images/favicon/favicon-96x96.png" />
<link rel="icon" sizes="192x192" href="/themes/custom/corporate/images/favicon/android-icon-192x192.png" />
<link rel="apple-touch-icon" href="/themes/custom/corporate/images/favicon/apple-icon-60x60.png" />
<link rel="apple-touch-icon" sizes="72x72" href="/themes/custom/corporate/images/favicon/apple-icon-72x72.png" />
<link rel="apple-touch-icon" sizes="76x76" href="/themes/custom/corporate/images/favicon/apple-icon-76x76.png" />
<link rel="apple-touch-icon" sizes="114x114" href="/themes/custom/corporate/images/favicon/apple-icon-114x114.png" />
<link rel="apple-touch-icon" sizes="120x120" href="/themes/custom/corporate/images/favicon/apple-icon-120x120.png" />
<link rel="apple-touch-icon" sizes="144x144" href="/themes/custom/corporate/images/favicon/apple-icon-144x144.png" />
<link rel="apple-touch-icon" sizes="152x152" href="/themes/custom/corporate/images/favicon/apple-icon-152x152.png" />
<link rel="apple-touch-icon" sizes="180x180" href="/themes/custom/corporate/images/favicon/apple-icon-180x180.png" />
<link rel="apple-touch-icon-precomposed" href="/themes/custom/corporate/images/favicon/apple-icon-precomposed.png" />
<link rel="apple-touch-icon-precomposed" sizes="72x72" href="/themes/custom/corporate/images/favicon/apple-icon-precomposed.png" />
<link rel="apple-touch-icon-precomposed" sizes="76x76" href="/themes/custom/corporate/images/favicon/apple-icon-precomposed.png" />
<link rel="apple-touch-icon-precomposed" sizes="114x114" href="/themes/custom/corporate/images/favicon/apple-icon-precomposed.png" />
<link rel="apple-touch-icon-precomposed" sizes="120x120" href="/themes/custom/corporate/images/favicon/apple-icon-precomposed.png" />
<link rel="apple-touch-icon-precomposed" sizes="144x144" href="/themes/custom/corporate/images/favicon/apple-icon-precomposed.png" />
<link rel="apple-touch-icon-precomposed" sizes="152x152" href="/themes/custom/corporate/images/favicon/apple-icon-precomposed.png" />
<link rel="apple-touch-icon-precomposed" sizes="180x180" href="/themes/custom/corporate/images/favicon/apple-icon-precomposed.png" />
<meta property="og:site_name" content="Holcim Sustainable Construction Academy" />
<meta property="og:url" content="https://www.holcimacademy.com/node/1" />
<meta property="og:title" content="Home" />
<meta name="twitter:card" content="summary_large_image" />
<meta name="twitter:title" content="Home" />
<meta property="og:description" content="Find COURSES IN OTHER LANGUAGES" />
<meta name="twitter:description" content="Find COURSES IN OTHER LANGUAGES" />
<meta name="MobileOptimized" content="width" />
<meta name="HandheldFriendly" content="true" />
<meta name="viewport" content="width=device-width, initial-scale=1, shrink-to-fit=no" />
<script type="application/ld+json">{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Website",
"name": "Holcim Sustainable Construction Academy",
"url": "https://www.holcimacademy.com",
"inLanguage": "English"
}
]
}</script>
<meta http-equiv="x-ua-compatible" content="ie=edge" />
<link rel="alternate" hreflang="en" href="https://www.holcimacademy.com/" />
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<div class="description_wrapper "><div><p class="text-align-center" style="font-size:30px;line-height:28px;"><strong>EARN AND SHARE</strong></p><p class="text-align-center">Earn CPD certificates and share them with your network</p></div><p class="text-align-center anchorraw"><a href="#holcim-section-10"><span class="material-icons" style="font-size:40px;">arrow_circle_down</span></a></p><style type="text/css">
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<h2>ALL LEVELS </h2><p> </p><p>The Holcim Sustainable Construction Academy courses are designed to be flexible and modular. If you are new to the principles of sustainable construction, you may opt for a more linear and holistic approach, going from Topic 1 to Topic 10. If there are topics you are already familiar with, you can choose a topic that is new to you or resonates with you the most, depending on your background, years of experience, educational level and knowledge needs. The breakdown below will help you better understand the different levels:</p>
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<div class="description_wrapper "><p class="text-align-center" style="font-size:28px;padding-top:10px;"><strong>BASIC </strong></p><p class="text-align-center">You have little knowledge or experience in construction or the built environment. You would like to gain some foundational knowledge of sustainable construction and the basic concepts, vocabulary and terms that are commonly used in this topic.</p></div>
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<div class="description_wrapper "><p class="text-align-center" style="font-size:28px;padding-top:10px;"><strong>INTERMEDIATE </strong></p><p class="text-align-center">You have some knowledge and experience in construction or the built environment. You would like to delve deeper into specific topics in Sustainable Construction, discover current trends and relate them to your current practice.</p></div>
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<div class="description_wrapper "><p class="text-align-center" style="font-size:28px;padding-top:10px;"><strong>ADVANCED </strong></p><p class="text-align-center">You have very good and holistic knowledge and are currently working in construction or the built environment. You would like to gain very specific technical knowledge, learn about practical tools and techniques that could be applied directly to your day-to-day work.</p></div>
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<div class="title_wrapper">Brogan MacDonald<br><span style="font-style:italic;font-size:12px;font-weight:lighter;">Ramboll</span></div>
<div class="description_wrapper hasTitle">TOPIC: <a style="color:#04bbf1!important;" href="/low-carbon-cement-and-concrete">Low-Carbon Concrete</a> and <a style="color:#04bbf1!important;" href="/circular-construction-and-concrete">Circular Construction</a></div>
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<div class="title_wrapper">Paul Astle<br><span style="font-style:italic;font-size:12px;font-weight:lighter;">Ramboll</span></div>
<div class="description_wrapper hasTitle">TOPIC: <a style="color:#04bbf1!important;" href="/low-carbon-cement-and-concrete">Low-Carbon Concrete</a> and <a style="color:#04bbf1!important;" href="/circular-construction-and-concrete">Circular Construction</a></div>
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<div class="title_wrapper">Chris Carroll<br><span style="font-style:italic;font-size:12px;font-weight:lighter;">ARUP</span></div>
<div class="description_wrapper hasTitle">TOPIC: <a style="color:#04bbf1!important;" href="/sustainable-built-environment-roundtable-discussion">Holcim Academy Roundtable</a></div>
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<div class="title_wrapper">Prof.Dr.John Orr<br><span style="font-style:italic;font-size:12px;font-weight:lighter;">University of Cambridge</span></div>
<div class="description_wrapper hasTitle">TOPIC: <a style="color:#04bbf1!important;" href="/life-cycle-stages-construction-projects-and-products">Life-Cycle</a>, <a style="color:#04bbf1!important;" href="/designing-concrete">Designing with Concrete Academy</a>, ...</div>
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<div class="title_wrapper">Prof.Dr.Thomas Schroepfer<br><span style="font-style:italic;font-size:12px;font-weight:lighter;">Singapore University of Technology and Design</span></div>
<div class="description_wrapper hasTitle">TOPIC: <a style="color:#04bbf1!important;" href="/future-regenerative-cities">Regenerative Cities</a></div>
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<div class="title_wrapper">Prof.Dr.Philippe Block<br><span style="font-style:italic;font-size:12px;font-weight:lighter;">ETH Zürich Rippmann Floor System</span></div>
<div class="description_wrapper hasTitle">TOPIC: <a style="color:#04bbf1!important;" href="/designing-concrete">Designing with Concrete</a></div>
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<div class="title_wrapper">Rossella Nicolin<br><span style="font-style:italic;font-size:12px;font-weight:lighter;">Laing O’Rourke</span></div>
<div class="description_wrapper hasTitle">TOPIC: <a style="color:#04bbf1!important;" href="/sustainable-built-environment-roundtable-discussion">Holcim Academy Roundtable</a></div>
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Sitemap
Кол-во: 0
XML-карта сайта для поисковиков
?
Sitemap.xml помогает поисковику быстрее находить и индексировать страницы. Особенно важен для крупных сайтов и новых страниц, на которые ещё нет входящих ссылок.
Robots.txt не содержит ссылку на карту сайта. Рекомендуется добавить карту сайта и указать ссылку на нее в robots.txt.
Внутренние ссылки
Кол-во: 39
Ссылки на другие страницы своего сайта
?
Внутренние ссылки распределяют ссылочный вес между страницами и помогают поисковику обходить сайт. Пустые анкоры и ссылки на запрещённые robots.txt страницы — типичные ошибки.
Внутренних ссылок на странице 39 оптимально.
Внутренние ссылки не запрещены к индексации в robots.txt.
На странице присутствуют изображения 21.
Показать внутренние ссылки
| Url | Анкор | Состояние | Анализировать |
|---|---|---|---|
| /about |
About
|
|
Анализировать url |
| /about |
About
|
|
Анализировать url |
| /introduction-sustainable-construction |
Introduction to Sustainable Construction
|
|
Анализировать url |
| /life-cycle-stages-construction-projects-and-products |
Life Cycle Stages of Construction Projects and Products
|
|
Анализировать url |
| /concrete-essentials-basic-properties-concrete |
Concrete Essentials—Basic Properties of Concrete
|
|
Анализировать url |
| /designing-concrete |
Designing with Concrete
|
|
Анализировать url |
| /low-carbon-cement-and-concrete |
Low-Carbon Cement and Concrete
|
|
Анализировать url |
| /circular-construction-and-concrete |
Circular Construction and Concrete
|
|
Анализировать url |
| /sustainable-built-environment-roundtable-discussion |
Sustainable Built Environment Roundtable Discussion
|
|
Анализировать url |
| /thermal-performance-concrete-buildings |
Thermal Performance of Concrete Buildings
|
|
Анализировать url |
| /future-concrete-construction |
The Future of Concrete Construction
|
|
Анализировать url |
| /future-regenerative-cities |
The Future of Regenerative Cities
|
|
Анализировать url |
| /english-courses |
Courses in English
|
|
Анализировать url |
| /courses-spanish |
Courses in Spanish
|
|
Анализировать url |
| /courses-german |
Courses in German
|
|
Анализировать url |
| /courses-french |
Courses in French
|
|
Анализировать url |
| /courses-azerbaijani |
Courses in Azerbaijani
|
|
Анализировать url |
| /low-carbon-cement-and-concrete |
Low-Carbon Concrete
|
|
Анализировать url |
| /circular-construction-and-concrete |
Circular Construction
|
|
Анализировать url |
| /low-carbon-cement-and-concrete |
Low-Carbon Concrete
|
|
Анализировать url |
| /circular-construction-and-concrete |
Circular Construction
|
|
Анализировать url |
| /sustainable-built-environment-roundtable-discussion |
Holcim Academy Roundtable
|
|
Анализировать url |
| /life-cycle-stages-construction-projects-and-products |
Life-Cycle
|
|
Анализировать url |
| /designing-concrete |
Designing with Concrete Academy
|
|
Анализировать url |
| /future-regenerative-cities |
Regenerative Cities
|
|
Анализировать url |
| /designing-concrete |
Designing with Concrete
|
|
Анализировать url |
| /sustainable-built-environment-roundtable-discussion |
Holcim Academy Roundtable
|
|
Анализировать url |
| /future-concrete-construction |
Future of Concrete Construction
|
|
Анализировать url |
| /life-cycle-stages-construction-projects-and-products |
Life-Cycle Stages of Construction and Products
|
|
Анализировать url |
| /future-regenerative-cities |
Regenerative Cities
|
|
Анализировать url |
| /sustainable-built-environment-roundtable-discussion |
Holcim Academy Roundtable
|
|
Анализировать url |
| /sustainable-built-environment-roundtable-discussion |
Holcim Academy Roundtable
|
|
Анализировать url |
| /future-concrete-construction |
Future of Concrete Construction
|
|
Анализировать url |
| /concrete-essentials-basic-properties-concrete |
Concrete Essentials: Basic Properties of Concrete
|
|
Анализировать url |
| /cookie-policy |
<span style="color:#fff;font-size:12px;white-space:pre-wrap;">Cookie Policy</span>
|
|
Анализировать url |
| /privacy |
<span style="color:#fff;font-size:12px;white-space:pre-wrap;">Privacy Notice</span>
|
|
Анализировать url |
| /tos |
<span style="color:#fff;font-size:12px;white-space:pre-wrap;">Terms of Service</span>
|
|
Анализировать url |
| /about |
About
|
|
Анализировать url |
| /contact |
Contact
|
|
Анализировать url |
Внешние ссылки
Кол-во: 7
Ссылки на сторонние сайты
?
Исходящие внешние ссылки передают часть ссылочного веса на чужие сайты. Ссылки на авторитетные ресурсы безопасны; ссылки на мусорные сайты могут навредить репутации страницы.
Внешних ссылок на странице 7 слишком много. Спрячьте лишние ссылки в тег noindex или атрибут rel='nofollow'!
На странице присутствуют ссылки на субдомены 6.
Показать внешние ссылки
| Url | Анкор | Анализировать |
|---|---|---|
| linkedin.com |
Linkedin
|
Анализировать url |
| youtube.com |
Youtube
|
Анализировать url |
| instagram.com |
Instagram
|
|
| facebook.com |
Facebook
|
|
| holcimmaqerventures.com |
Holcim Maqer
|
Анализировать url |
| buildingicons.holcim.com |
Building Icons
|
Анализировать url |
| holcim.com |
Holcim.com
|
Анализировать url |
Конкуренты Готовность: 0%
Конкуренты в Яндексе
Кол-во: 0
Топ сайтов-конкурентов в Яндексе
?
Сайты, чаще всего появляющиеся в ТОПе Яндекса по запросам из семантического ядра этой страницы.
Мы не нашли у вас конкурентов в Яндексе. Сайт или очень молодой или плохо продвигается.
Конкурентов в ТОП-10 Яндекса не нашлось.
Конкуренты в Google
Кол-во: 0
Топ сайтов-конкурентов в Google
?
Сайты, чаще всего появляющиеся в ТОПе Google по запросам из семантического ядра этой страницы.
Конкуренты в Google тоже не найдены. Займитесь продвижением сайта!
Конкурентов в ТОП-10 Google не нашлось.
ЗоЗПП: права потребителей Готовность: 100%
Нарушения
Не выявлены
Признаков дистанционной продажи товаров (интернет-магазина) не обнаружено — требования ЗоЗПП о раскрытии информации продавца к сайту не применяются. Нарушений нет.
ФЗ-149: рекомендательные технологии Готовность: 100%
Нарушения
Не выявлены
Рекомендательные блоки («с этим покупают», «похожие товары» и т.п.) на сайте не обнаружены — требования ст. 10.7 ФЗ-149 к сайту не применяются. Нарушений нет.
ФЗ-38: реклама Готовность: 100%
Нарушения
Не выявлены
Рекламных тематик с обязательными оговорками (медицина, БАД, кредиты и займы, новостройки) на сайте не обнаружено. Нарушений нет.
ФЗ-436: защита детей Готовность: 100%
Нарушения
Не выявлены
Признаков информационной продукции (новости, видео, книги, игры, курсы) не обнаружено — обязательная возрастная маркировка по ФЗ-436 сайту не требуется. Нарушений нет.
Вердикт
Таким сайт holcimacademy.com видят поисковые системы. Процент оптимизации невысокий - 39%. Чтобы улучшить сайт и попасть в ТОП необходимо:
Постарайтесь исправить общие ошибки.
Исправьте ошибки в мета-тегах.
Исправьте ошибки оптимизации.
Исправьте ошибки индексации.
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