Проверка сайта smartadserver.com - высокая готовность 44%

Домен

smartadserver.com

Состояние доменного имени ?

Длина домена велика. Но если вы продвигаете запрос, входящий в название домена, то это хорошо.

Домен второго уровня идеален для продвижения.

Исправить

Ответ сервера

200 Успешный ответ

HTTP-код ответа и цепочка редиректов ?

Кол-во редиректов 3 слишком большое! Проверьте настройки сайта и веб-сервера!

Цепочка редиректов:

http://smartadserver.com 301 MovedPermanently

https://equativ.com/ 301 MovedPermanently

https://www.equativ.com/ 200 OK

Исправить

Безопасность

Сайт безопасен

Использование HTTPS и SSL-сертификат ?

На сайте работает защищенный протокол ssl и сайт открывается по https.

Ssl-сертификат действителен до 22.10.2026 18:42:12.

Сервер поддерживает HTTP/3 (QUIC) — новейший протокол.

Включён HSTS (Strict-Transport-Security) — защита от подмены на http.

HTTP автоматически перенаправляется на HTTPS.

Поздравляем! Сайт не содержится в реестре РКН.

Кодировка

utf-8

Кодировка символов страницы ?

Указана кодировка на странице utf-8.

Язык

en

Атрибут lang в HTML-теге ?

Язык документа указан явно: en.

Скорость загрузки

~0,46сек

Время отклика сервера (TTFB) ?

Скорость загрузки сайта 0,46сек оптимальна.

Объем документа

120Кб

Размер HTML-кода страницы ?

Объем html-документа 120Кб оптимален.

Структура html-документа корректна.

Ресурсы

Ресурсы: 12

Внешние ресурсы страницы (CSS, JS, изображения) ?

Кол-во файлов ресурсов 12 много для одной страницы. Приемлемо до 10. Проведите оптимизацию файлов ресурсов!

Показать полный список ресурсов

Тип	Название	Значение
stylesheet	text/css	https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/css/equativ-2025.shared.79aa88344.min.css
stylesheet		https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.css
stylesheet		https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.css
js	text/javascript	https://use.typekit.net/jkd2cvt.js
js	text/javascript	https://d3e54v103j8qbb.cloudfront.net/js/jquery-3.5.1.min.dc5e7f18c8.js?site=67c08eeba1b1daeadfce8df4
js	text/javascript	https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/js/equativ-2025.schunk.36b8fb49256177c8.js
js	text/javascript	https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/js/equativ-2025.schunk.36de057f499dfc10.js
js	text/javascript	https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/js/equativ-2025.e38f1ef4.983792a44ca74a5c.js
js		https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.js
js		https://cdn.jsdelivr.net/npm/swiper@11/swiper-bundle.min.js
js		https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.js
js		https://cdn.jsdelivr.net/npm/swiper@11/swiper-bundle.min.js

Исправить

Серверные заголовки

Кол-во: 13

HTTP-заголовки ответа сервера ?

Найдены серверные заголовки 13шт. Подробнее про серверные заголовки.

Показать полный список серверных заголовков

Ключ	Значение
Date	Sun, 23 Aug 2026 20:43:33 GMT
cf-ray	a2fcf34108dff11f-DME
cf-cache-status	HIT
Age	277271
x-wf-region	us-east-1
Link	<https://cdn.prod.website-files.com>; rel=preconnect; crossorigin, <https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/css/equativ-2025.shared.79aa88344.min.css>; rel=preload; as=style; crossorigin; integrity="sha384-eaqINEG0prRWqhTtl4W2s+SDiXOcK9Anj3xridqD0Xrmff10EYZkfmAEwVx70C6i", <https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.css>; rel=preload; as=style
Server	cloudflare
Strict-Transport-Security	max-age=31536000
Vary	accept-encoding
surrogate-control	max-age=432000
surrogate-key	www.equativ.com 67c08eeba1b1daeadfce8df4 pageId:67c08eeba1b1daeadfce8dfa 67f6c3e36a55aab66e427249 67cb093943bfda44d2ab88e8 67c097da05664d5a5f99675b 67cb099b726f39dd39bc746a 67f8d071078e85f667eca781 67cb06bba997dc08f73271d3
x-lambda-id	8d4c28f5-5602-40c3-ae29-0ca3a0f3f864
Alt-Svc	h3=":443"

CMS

WordPress

Система управления сайтом (движок) ?

Сайт работает на CMS WordPress.

Веб-сервер

Cloudflare

Программное обеспечение сервера ?

Сайт работает на веб-сервере Cloudflare.

Title

Equativ — The Global End-to-End Media Platform

Заголовок страницы в браузере и поисковой выдаче ?

Необходимо уменьшить число символов в title (текущее значение: 46, оптимально: от 40 до 45)

Дублей словоформ в title не найдено.

Исправить

Description

From signal to outcomes, at scale. Equativ brings together advanced technology, consumer research, and data intelligence to foster improved user experiences and deliver enhanced results.

Описание страницы в поисковой выдаче (сниппет) ?

Необходимо уменьшить число символов в description (текущее значение: 186, оптимально: от 120 до 130)

Исправить

Keywords

Список ключевых слов страницы (устаревший тег) ?

Установите мета-тег keywords!

Исправить

Канонический Url

Указывает поисковику основную версию страницы ?

Robots

Ошибок нет

Директивы для поисковых роботов на уровне страницы ?

Meta-тег robots не указан. Страница свободна для индексации.

Адаптивность

width=device-width, initial-scale=1

Настройка масштабирования на мобильных устройствах ?

Meta-тег viewport со значением-константой width=device-width задаёт ширину страницы в соответствии с размером экрана.

Meta-тег viewport со значением initial-scale=1.0 определяет масштаб 1:1, т.е. «не масштабировать».

Разметка OpenGraph

Кол-во: 1

Мета-теги для красивых превью в соцсетях ?

Разметка OpenGraph задана. Страница оптимизирована под социальные сети.

Показать полный список og мета-тегов

Тип	Значение
og:image	https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/68434f2d067b38e53f84e90e_thumbnail_equativ.webp

Все мета-теги

Кол-во: 5

Полный список мета-тегов страницы ?

Найдены мета-теги 5шт. Мета-теги не видимы для человека и предназначены для обмена информацией между веб-страницей и поисковыми системами, браузерами и другими веб-службами. С ними роботы 🤖 и устройства ведут себя более ожидаемо.

Показать полный список мета-тегов

Тип	Название	Значение
name	description	From signal to outcomes, at scale. Equativ brings together advanced technology, consumer research, and data intelligence to foster improved user experiences and deliver enhanced results.
name	twitter:image	https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/68434f2d067b38e53f84e90e_thumbnail_equativ.webp
name	viewport	width=device-width, initial-scale=1
name	google-site-verification	PccrZ3Gfb0bJQN9VNxNGququ8HpP7_RTHovmsRfptOI
property	og:image	https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/68434f2d067b38e53f84e90e_thumbnail_equativ.webp

Структура

Ошибок нет

Семантические HTML-элементы страницы ?

Структура документа корректна (теги <html> и <body> присутствуют в одном экземпляре).

Контент

Есть ошибки

Объём и качество текстового содержимого ?

Среднее число слов в абзаце 6 слишком мало. Сделайте контент более читаемым!

Слова из title 6 встречаются в тексте достаточно.

Абзацев с текстом 88 достаточно.

Кол-во знаков контента 8312 на странице оптимально.

Кол-во слов 1197 на странице оптимально.

Исправить

Заголовки

Ошибок нет

Иерархия заголовков H1–H6 ?

На странице присутствуют заголовки <h1> 1. Это прекрасно.

На странице присутствуют заголовки <h2> 2. Это хорошо.

На странице присутствуют заголовки <h3> 16.

Тошнота

4,80

Насколько одно слово доминирует в тексте ?

Тошнота превышает норму 3. Измените текст страницы!

Исправить

Академич. тошнота

41,94%

Насколько текст перенасыщен ключевыми словами ?

Академическая тошнота превышает норму 5-15%. Измените текст страницы!

Исправить

Семантическое ядро

20

Наиболее часто встречающиеся слова на странице ?

Контент страницы содержит осмысленный текст и слова.

Показать список слов

Слово	Кол-во	Частота
solutions	23	1,92%
equativ	21	1,75%
retail	16	1,34%
maestro	13	1,09%
platform	12	1,00%
curation	10	0,84%
campaigns	9	0,75%
technology	9	0,75%
across	9	0,75%
company	9	0,75%
creative	8	0,67%
browser	8	0,67%
support	8	0,67%
agentic	7	0,58%
digital	7	0,58%
innovation	7	0,58%
campaign	6	0,50%
performance	6	0,50%
channels	6	0,50%
awards	6	0,50%

Индексирование

Ошибок нет

Разрешено ли индексирование страницы ?

Анкоров на странице 162 оптимально. Поисковые роботы обязательно проиндексируют сайт.

Robots.txt

Найден корректный robots.txt

Файл управления сканированием сайта роботами ?

Кол-во редиректов для файла robots.txt 3 слишком большое! Это может вызывать затруднение при индексации поисковыми роботами!

Проверяемая страница не запрещена в robots.txt.

Robots.txt доступен по постоянному адресу

Цепочка редиректов для файла robots.txt:

http://smartadserver.com/robots.txt 301 MovedPermanently

https://equativ.com/ 301 MovedPermanently

https://www.equativ.com/ 200 OK

Показать содержимое robots.txt

<!DOCTYPE html><!-- Last Published: Thu Aug 20 2026 15:42:14 GMT+0000 (Coordinated Universal Time) --><html data-wf-domain="www.equativ.com" data-wf-page="67c08eeba1b1daeadfce8dfa" data-wf-site="67c08eeba1b1daeadfce8df4" lang="en"><head><meta charset="utf-8"/><link href="https://cdn.prod.website-files.com" rel="preconnect" crossorigin="anonymous"/><title>Equativ — The Global End-to-End Media Platform</title><link rel="alternate" hrefLang="x-default" href="https://www.equativ.com/"/><link rel="alternate" hrefLang="en" href="https://www.equativ.com/"/><link rel="alternate" hrefLang="fr" href="https://www.equativ.com/fr"/><meta content="From signal to outcomes, at scale. Equativ brings together advanced technology, consumer research, and data intelligence to foster improved user experiences and deliver enhanced results." name="description"/><meta content="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/68434f2d067b38e53f84e90e_thumbnail_equativ.webp" property="og:image"/><meta content="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/68434f2d067b38e53f84e90e_thumbnail_equativ.webp" name="twitter:image"/><meta content="width=device-width, initial-scale=1" name="viewport"/><link href="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/css/equativ-2025.shared.79aa88344.min.css" rel="stylesheet" type="text/css" integrity="sha384-eaqINEG0prRWqhTtl4W2s+SDiXOcK9Anj3xridqD0Xrmff10EYZkfmAEwVx70C6i" crossorigin="anonymous"/><script src="https://use.typekit.net/jkd2cvt.js" type="text/javascript"></script><script type="text/javascript">try{Typekit.load();}catch(e){}</script><script type="text/javascript">!function(o,c){var n=c.documentElement,t=" w-mod-";n.className+=t+"js",("ontouchstart"in o||o.DocumentTouch&&c instanceof DocumentTouch)&&(n.className+=t+"touch")}(window,document);</script><link href="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/688bd1add806f7dd8ab9a9e4_favicon.webp" rel="shortcut icon" type="image/x-icon"/><link href="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6846cfc52840a4da896f1937_webclip.jpg" rel="apple-touch-icon"/><script type="text/javascript">(function(){(function(e,i,o){var n=document.createElement("link");n.rel="preconnect";n.as="script";var t=document.createElement("link");t.rel="dns-prefetch";t.as="script";var r=document.createElement("script");r.id="spcloader";r.type="text/javascript";r["async"]=true;r.charset="utf-8";window.didomiConfig=window.didomiConfig||{};window.didomiConfig.sdkPath=window.didomiConfig.sdkPath||o||"https://sdk.privacy-center.org/";const d=window.didomiConfig.sdkPath;var a=d+e+"/loader.js?target_type=notice&target="+i;if(window.didomiConfig&&window.didomiConfig.user){var c=window.didomiConfig.user;var s=c.country;var f=c.region;if(s){a=a+"&country="+s;if(f){a=a+"&region="+f}}}n.href=d;t.href=d;r.src=a;var m=document.getElementsByTagName("script")[0];m.parentNode.insertBefore(n,m);m.parentNode.insertBefore(t,m);m.parentNode.insertBefore(r,m)})("76d8e442-4386-4377-a487-e69de7ea4424","hQ3wQq6x")})();</script>

<!-- Google Tag Manager -->
<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':
new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],
j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src=
'https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);
})(window,document,'script','dataLayer','GTM-TNJ5QPLL');</script>
<!-- End Google Tag Manager -->

<link rel="stylesheet" href="https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.css"/>
<style>
.w-richtext h2 {
  font-size: 34px !important;
  line-height: 44px !important;
  margin-top: 40px;
}
.w-richtext h3 {
  font-size: 28px !important;
  line-height: 38px !important;
  margin-top: 35px !important;
  margin-bottom:15px !important;
}
.w-richtext p {
  line-height: 30px !important;
}
.swiper-pagination-bullets.swiper-pagination-horizontal {
	width: auto;
}
ul {
  list-style-type: "━" !important;
}
li::marker {
  color:#fe5000 !important;
}
.white a {
  color:#ffffff;
}
.seamless-fallback.seamless-styles {
    display: none;
}
.mx-2 {
    padding: 0px !important;
}
.unic-modal-content {
  font-family: Soehne Buch, Arial, sans-serif !important;
}
.unic {
  color:#ffffff;
}
#unic-cmp-title {
    font-size: 26px !important;
    color: #ffffff !important;
}
.unic .unic-bar {
    padding: 0px !important;
}
.unic .unic-bar {
    background: #0F1115 !important;
    color: #ffffff !important;
    padding: 0px !important;
}
.unic .px-2 {
    display:none !important;
}
.uniclogo {
    display: none !important;
}
.unic .flex {
    border-radius: 8px;
}
}
.unic .shadow-md {
    box-shadow: none !important;
}
.unic .text-xs {
    display: none !important;
}
.unic button:focus {
    outline: 0px !important;
}
.unic *, .unic :after, .unic :before {
    border: 0px !important;
}
  
.unic .py-2 {
    border-radius: 30px !important;
    padding: 10px 25px !important;
}
.unic a {
    color: #FE5000 !important;
} 
.unic .md\:pl-4 {
     display: none !important;
}
.unic-bg {
    background-color: transparent !important;
}
.unic .md\:mx-3 {
    margin-bottom: 12px;
}
.unic .justify-between {
    justify-content: left !important;
}
.unic .max-w-xl {
    max-width: 700px !important;
    padding: 20px !important;
	height: auto !important;
}
.unic .md\:h-64 {
        height: 500px !important;
}
#unic-cmp-title {
    font-size:22px;
  }
.unic .mt-auto {
    margin-top: 0px !important;
}
.unic .bg-gray-300 {
    border-radius: 5px !important;
}
.unic .w-full {
    color: #ffffff;
}
.unic .bg-gray-200 {
    background-color: #373737 !important;
}
.unic .text-black {
    color: #ffffff !important;
}
.swiper.tinyflow-slider {
    height: 600px !important;
}
@media only screen and (max-width: 991px) {
.swiper.tinyflow-slider {
    height: 800px !important;
  padding:50px 0px;
}
}

.reveal {
  opacity: 0;
  transform: translateY(24px);
  transition: opacity 600ms ease, transform 600ms ease;
  will-change: opacity, transform;
}

.reveal.is-visible {
  opacity: 1;
  transform: translateY(0);
}
.no-wrap {
    white-space: nowrap !important;
}
</style>



<!-- START Notification Card for Important Announcements

<div id="notification-card" class="notification-card">
  <button class="close-btn" onclick="closeNotification()">×</button>
  <img
    src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6842f912117723a99329a7c9_Banner.webp"
    alt="Equativ banner"
    class="notification-image"
  >
  <div class="notification-content">
    <h3></h3>
    <p></p>
    <a class="cta-btn" target="_blank"></a>
  </div>
</div>

<style>
/* —————————— CARD BASE —————————— */
#notification-card {
  position: fixed !important;
  bottom: 20px !important;
  right: 20px !important;
  width: 80% !important;               /* responsive width */
  max-width: 300px !important;         /* desktop cap */
  background-color: rgba(255, 255, 255, 0.5) !important;
  -webkit-backdrop-filter: blur(10px) !important;
  backdrop-filter: blur(10px);
  box-shadow: 0 2px 10px rgba(0, 0, 0, 0.1) !important;
  border-radius: 10px !important;
  overflow: hidden !important;
  transform: translateY(100%) !important;
  opacity: 0 !important;
  transition: transform 0.5s ease, opacity 0.5s ease !important;
  z-index: 1000 !important;
  font-family: "Soehne Buch", Arial, sans-serif !important;
}

#notification-card.show {
  transform: translateY(0) !important;
  opacity: 1 !important;
}

/* —————————— IMAGE —————————— */
#notification-card img.notification-image {
  width: 100% !important;
  height: auto !important;
  display: block !important;
  max-height: 150px !important;
  margin-top: 0 !important;
  margin-bottom: 0 !important;
  border-radius: 0 !important;
}

/* —————————— CONTENT —————————— */
.notification-content {
  padding: 0 15px 15px 15px !important;
  box-sizing: border-box !important;
}

.notification-content h3 {
  margin-top: 15px !important;
  font-size: 22px !important;
  line-height: 28px !important;
}

/* —————————— CTA BUTTON —————————— */
#notification-card a.cta-btn {
  font-weight: 500 !important;
  display: block !important;
  text-align: center !important;
  background-color: #fe5000 !important;
  color: white !important;
  padding: 8px !important;
  margin-top: 15px !important;
  text-decoration: none !important;
  text-transform: uppercase;
  border-radius: 5px !important;
  cursor: pointer !important;
}

#notification-card a.cta-btn:hover {
  background-color: #ac3600 !important;
}

/* —————————— CLOSE BUTTON —————————— */
#notification-card button.close-btn {
  position: absolute !important;
  top: 10px !important;
  right: 10px !important;
  width: 25px !important;
  height: 25px !important;
  background-color: rgba(0, 0, 0, 0.5) !important;
  border: none !important;
  border-radius: 50% !important;
  font-size: 16px !important;
  color: white !important;
  cursor: pointer !important;
  display: flex !important;
  align-items: center !important;
  justify-content: center !important;
  padding: 0 !important;
  line-height: 1 !important;
  font-family: Arial, sans-serif !important;
  z-index: 100 !important;
}

#notification-card button.close-btn:hover {
  background-color: rgba(255, 255, 255, 0.15) !important;
}

/* —————————— MOBILE —————————— */
@media (max-width: 600px) {
  #notification-card {
    bottom: 10px !important;
    right: 10px !important;
    width: 80% !important;
    max-width: 300px !important;
  }

  #notification-card .notification-content {
    padding: 10px 15px 15px 15px !important;
    font-size: 14px !important;
  }

  #notification-card a.cta-btn {
    font-size: 14px !important;
    padding: 8px !important;
  }

  #notification-card button.close-btn {
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<style>
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<!-- CSS | Controls rotating words Attention, Quality, Outcomes in header -->
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</style></head><body><div data-animation="default" data-collapse="medium" data-duration="400" data-easing="ease" data-easing2="ease" role="banner" class="navbar w-nav"><div data-w-id="413b6cf9-4e54-36ef-fdd0-df9cfd5bf4a8" class="navbar-bg"></div><div class="nav-container w-container"><div class="nav-mobile w-nav-button"><div class="nav-mobile-icon w-icon-nav-menu"></div></div><a href="/" aria-current="page" class="nav-logo-link w-clearfix w-nav-brand w--current"><img loading="lazy" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/68434e2038789d8a57374c72_Equativ%20Logo%20-%20Color%20Dark%20-%20Horizontal.svg" alt="Equativ" class="nav-logo"/></a><nav role="navigation" class="nav-menu w-nav-menu"><div data-delay="0" data-hover="true" class="nav-dropdown w-dropdown"><div class="nav-dropdown-toggle w-dropdown-toggle"><div>Solutions</div></div><nav class="nav-wide w-dropdown-list"><div class="w-layout-blockcontainer nav-wide-fix-gap w-container"><div 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Retailers</div></a><p>Unlock the full potential of retail media with Equativ Retail Media solutions, across on-site and off-site:</p><ul role="list"><li><a href="/retail-media" class="no-underline">Omnichannel solutions</a></li><li><a href="/retail-media/billboard" class="no-underline">Ad gallery</a></li></ul><div class="text-link-box margin-top-30"><a href="/retail-media" class="text-link">Solutions for Retailers <span class="system">→</span></a><div class="text-link-line"></div></div></div><div class="w-clearfix w-col w-col-3"><div class="divider hide-desktop"></div><a href="/ai" class="nav-wide-title-link w-inline-block"><div class="nav-wide-text">Agentic Solutions</div></a><p>Transform the way you plan, execute, and optimize with intelligent, automated solutions built to drive real impact.</p><ul role="list"><li><a href="/ai/media-planning" class="no-underline">Agentic Suite</a></li><li><a href="/ai/mcp-server" class="no-underline">MCP Server</a></li></ul><div class="text-link-box margin-top-30"><a href="/ai" class="text-link">Agentic Solutions <span class="system">→</span></a><div class="text-link-line"></div></div></div></div></div></div></nav></div><div data-delay="0" data-hover="true" class="nav-dropdown w-dropdown"><div class="nav-dropdown-toggle w-dropdown-toggle"><div>Platforms</div></div><nav class="nav-wide w-dropdown-list"><div class="w-layout-blockcontainer nav-wide-fix-gap w-container"><div class="w-layout-blockcontainer nav-wide-container w-container"><div class="nav-wide-column w-row"><div class="padding-right-30 w-col w-col-3"><div class="mobile-nav-header">Platforms</div><a href="/advertisers" class="nav-wide-title-link w-inline-block"><div class="nav-wide-text">Advertiser Platform</div></a><a href="/ai/media-planning" class="nav-wide-link">Agentic AI</a><a href="/advertisers/ctv" class="nav-wide-link">CTV</a><a href="https://www.equativ.com/retail-media#advertisers" class="nav-wide-link">Retail Media</a><a href="/advertisers/creative-solutions" class="nav-wide-link">Creative Solutions</a><a href="/advertisers/media-services" class="nav-wide-link">Media Services</a><a href="/advertisers/creative-solutions/ctv-sports-ticker" class="nav-wide-link">Ad Gallery</a><a href="/advertisers/sustainability" class="nav-wide-link">Sustainability</a><a href="/advertisers/curation" class="nav-wide-link">Curation Platform</a><a href="/advertisers/addressability" class="nav-wide-link">Addressability</a></div><div class="padding-right-30 w-col w-col-3"><a href="/publishers" class="nav-wide-title-link w-inline-block"><div class="nav-wide-text">Publisher Platform</div></a><a href="/publishers/monetization-ssp" class="nav-wide-link">Monetization / SSP</a><a href="/publishers/ctv" class="nav-wide-link">CTV</a></div><div class="padding-right-30 w-col w-col-3"><a href="/retail-media" class="nav-wide-title-link w-inline-block"><div class="nav-wide-text">Retailer Platform</div></a><a href="/retail-media" class="nav-wide-link">Retail Media</a><a href="/retail-media/billboard" class="nav-wide-link">Onsite Gallery</a><a href="/retail-media/display-shoppable" class="nav-wide-link">Offsite Gallery</a></div><div class="hide-mobile w-col w-col-3"><a href="/ai/media-planning" class="no-underline w-inline-block"><div class="nav-wide-featured"><div class="nav-wide-featured-text"><div class="nav-wide-text">The AI-Powered Advertising Platform</div><p>Maestro by Equativ Agents effortlessly optimize outcomes.</p></div><div class="nav-wide-feature-img"></div><div class="button-hero nav-wide-feature"><div>LEARN MORE</div></div></div></a></div></div></div></div></nav></div><div data-delay="0" data-hover="true" class="nav-dropdown w-dropdown"><div class="nav-dropdown-toggle w-dropdown-toggle"><div>Resources</div></div><nav class="nav-wide w-dropdown-list"><div class="w-layout-blockcontainer nav-wide-fix-gap w-container"><div class="w-layout-blockcontainer nav-wide-container w-container"><div class="nav-wide-column w-row"><div class="padding-right-60 w-col w-col-4 w-col-stack"><div class="mobile-nav-header">Resources</div><div class="nav-wide-text margin-top-bottom-30 hide-mobile">Resources</div><a href="/blog" class="nav-wide-link">Blog</a><a href="/press" class="nav-wide-link">Press</a><a href="/research" class="nav-wide-link">Research</a><a href="/events" class="nav-wide-link">Events</a><a href="/case-studies" class="nav-wide-link">Case Studies</a><a href="/advertisers/creative-solutions/ctv-sports-ticker" class="nav-wide-link">Ad Gallery</a><a href="https://help.equativ.com/" target="_blank" class="nav-wide-link">Help Center</a></div><div class="hide-mobile w-col w-col-4 w-col-stack"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><a href="/events/cannes-2026" class="no-underline width-100 w-inline-block"><div class="nav-wide-featured"><div class="nav-wide-featured-text"><div class="nav-wide-text subtitle">Upcoming Event</div><div class="text-inline margin-top-15 w-clearfix"><div class="text inline">June 22-26</div><div class="line">|</div><div class="text inline">Cannes, France</div></div><h4>Cannes 2026</h4></div><div style="background-image:url(&quot;https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/69caca05fa4834de4ad1ec2a_Cannes-2026_Header.jpg&quot;)" class="nav-wide-feature-img"><div class="button-hero nav-wide-feature"><div>BOOK MEETING</div></div></div></div></a></div></div></div></div><div class="hide-mobile w-col w-col-4 w-col-stack"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><a href="/blog/connecting-the-fragmented-back-to-school-shopper-journey" class="no-underline w-inline-block"><div class="nav-wide-featured"><div class="nav-wide-featured-text"><div class="nav-wide-text subtitle">Latest Blog Article</div><div class="text-inline margin-top-15 w-clearfix"><div class="text inline">August 7, 2026</div><div class="line">|</div><div class="text inline">Jake Skarzynski</div></div><p>Connecting the Fragmented Back-to-School Shopper Journey</p></div><div style="background-image:url(&quot;https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/6a74e4f7c8287bcf18ac6b64_Back%20to%20School%20Shopping.jpg&quot;)" class="nav-wide-feature-img"><div class="button-hero nav-wide-feature"><div>LEARN MORE</div></div></div></div></a></div></div></div></div></div></div></div></nav></div><div data-delay="0" data-hover="true" class="nav-dropdown w-dropdown"><div class="nav-dropdown-toggle w-dropdown-toggle"><div>About Us</div></div><nav class="nav-wide w-dropdown-list"><div class="w-layout-blockcontainer nav-wide-fix-gap w-container"><div class="w-layout-blockcontainer nav-wide-container w-container"><div class="nav-wide-column w-row"><div class="padding-right-60 w-col w-col-4 w-col-stack"><div class="mobile-nav-header">About us</div><a href="/company" class="nav-wide-title-link w-inline-block"><div class="nav-wide-text">About Equativ</div></a><a href="/company" class="nav-wide-link">Company</a><a href="/company/leadership" class="nav-wide-link">Leadership</a><a href="/company/locations" class="nav-wide-link">Locations</a><a href="/company/csr" class="nav-wide-link">CSR</a></div><div class="padding-right-60 w-col w-col-4 w-col-stack"><a href="/careers" class="nav-wide-title-link w-inline-block"><div class="nav-wide-text">Careers</div></a><a href="/careers" class="nav-wide-link">Life at Equativ</a><a href="/careers/culture" class="nav-wide-link">Culture</a><a href="/careers/happy-at-work" class="nav-wide-link">Happiness Rankings</a><a href="/careers/deib" class="nav-wide-link">DEIB</a><a href="https://jobs.lever.co/equativ/" target="_blank" class="nav-wide-link">Career Opportunities</a></div><div class="hide-mobile w-col w-col-4 w-col-stack"><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><a href="/press/leading-european-media-data-and-technology-companies-launch-the-european-media-marketplace" class="no-underline w-inline-block"><div class="nav-wide-featured"><div class="nav-wide-featured-text"><div class="nav-wide-text subtitle">In the News</div><div class="text-inline margin-top-15 w-clearfix"><div class="text inline">July 7, 2026</div></div><p>Leading European Media, Data and Technology Companies Launch the European Media Marketplace</p></div><div style="background-image:url(&quot;https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/6a4b7e346e9d802306e872d4_EUMM%20PR%20image%20dark%20(1).png&quot;)" class="nav-wide-feature-img"><div class="button-hero nav-wide-feature"><div>LEARN MORE</div></div></div></div></a></div></div></div></div></div></div></div></nav></div><div class="nav-mobile-bottom hide-desktop"><div class="w-layout-grid nav-grid-3"><div data-delay="0" data-hover="true" id="w-node-_9c954ad0-59d8-00e4-1fd9-df67c5aa73fd-49f4e42c" class="nav-dropdown lang w-dropdown"><div class="nav-dropdown-toggle lang w-dropdown-toggle"><div class="text-block">EN</div></div><nav class="nav-lang w-dropdown-list"><div class="w-layout-blockcontainer nav-lang-fix-gap w-container"><div class="w-locales-list"><div role="list" class="w-locales-items"><div role="listitem" class="w-locales-item"><a hreflang="en" href="/" aria-current="page" class="nav-wide-link lang w--current">en</a></div><div role="listitem" class="w-locales-item"><a hreflang="fr" href="/fr" class="nav-wide-link lang">fr</a></div></div></div></div></nav></div><a href="/contact" class="button-hero hide-desktop nav w-button">CONTACT US</a><div data-delay="0" data-hover="true" class="nav-dropdown login w-dropdown"><div class="nav-dropdown-toggle login w-dropdown-toggle"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6839fb97a49b8862d86a048f_user-icon.svg" loading="lazy" alt="" class="login-icon menu"/></div><nav class="nav-login w-dropdown-list"><div class="w-layout-blockcontainer nav-login-fix-gap w-container"><a href="#" class="nav-wide-link padding-left-right-15 first w-inline-block"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6839f27d5c155f4694b7793e_user-icon.svg" loading="lazy" alt="" class="login-icon"/><div>Manage</div></a><a href="#" class="nav-wide-link padding-left-right-15 last w-inline-block"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6839f27d5c155f4694b7793e_user-icon.svg" loading="lazy" alt="" class="login-icon"/><div>Maestro</div></a></div></nav></div></div></div></nav><div class="nav-right"><div data-delay="0" data-hover="true" class="nav-dropdown w-dropdown"><div class="nav-dropdown-toggle w-dropdown-toggle"><a href="#" class="link-block w-inline-block"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/68d6b945c6cf0ce3037a5c12_search-icon.svg" loading="lazy" alt="" class="search-icon"/></a></div><nav class="nav-search-box w-dropdown-list"><div class="w-layout-blockcontainer nav-search-fix-gap w-container"><div class="nav-search"><form action="/search" class="search-box w-form"><label for="search" class="search-title margin-bottom-15">Search Equativ</label><div class="flex"><input class="search-box margin-right-15 w-input" maxlength="256" name="query" placeholder="Search…" type="search" id="search-2" required=""/><input type="submit" class="button-hero w-button" value="Search"/></div></form></div></div></nav></div><div data-delay="0" data-hover="true" class="nav-dropdown hide-mobile w-dropdown"><div class="nav-dropdown-toggle w-dropdown-toggle"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6839fb97a49b8862d86a048f_user-icon.svg" loading="lazy" alt="" class="login-icon"/></div><nav class="nav-login w-dropdown-list"><div class="w-layout-blockcontainer nav-login-fix-gap w-container"><a href="https://manage.smartadserver.com/" target="_blank" class="nav-wide-link padding-left-right-15 first login w-inline-block"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6839f27d5c155f4694b7793e_user-icon.svg" loading="lazy" alt="" class="login-icon"/><div>Monetization</div></a><a href="https://maestro.equativ.com/" target="_blank" class="nav-wide-link padding-left-right-15 login w-inline-block"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6839f27d5c155f4694b7793e_user-icon.svg" loading="lazy" alt="" class="login-icon"/><div>Maestro</div></a><a href="/retail-media/login" class="nav-wide-link padding-left-right-15 last login w-inline-block"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6839f27d5c155f4694b7793e_user-icon.svg" loading="lazy" alt="" class="login-icon"/><div>Retail Media</div></a></div></nav></div><a href="/contact" class="button-hero hide-phone w-button">CONTACT US</a><div data-delay="0" data-hover="true" class="nav-dropdown lang hide-mobile w-dropdown"><div class="nav-dropdown-toggle lang w-dropdown-toggle"><div class="text-block lang">EN</div></div><nav class="nav-lang w-dropdown-list"><div class="w-layout-blockcontainer nav-lang-fix-gap w-container"><div class="locales-wrapper w-locales-list"><div role="list" class="locales-list-light w-locales-items"><div role="listitem" class="w-locales-item"><a href="/" aria-current="page" class="nav-wide-locale-link w--current">en</a></div><div role="listitem" class="w-locales-item"><a href="/fr" class="nav-wide-locale-link">fr</a></div></div></div></div></nav></div></div></div></div><section class="home-hero w-clearfix"><div class="home-left"><div class="w-embed"><h1>
	<span class="text-align-left">The End-to-End Media Platform Powering</span>
  <span class="word-swap">
    <span class="word-swap-gradient is-active">Attention</span>
    <span class="word-swap-gradient">Quality</span>
    <span class="word-swap-gradient">Outcomes</span>
  </span>
</h1></div><p>Equativ&#x27;s global ad platform brings together advanced technology, consumer research, and data intelligence to foster improved user experiences and deliver enhanced results.</p><div class="home-links w-clearfix"><div class="text-link-box margin-right-30"><a href="/press" class="text-link">For Advertisers <span class="system">↗</span></a><div class="text-link-line"></div></div><div class="text-link-box"><a href="/press" class="text-link">For Publishers <span class="system">↗</span></a><div class="text-link-line"></div></div></div></div><div class="home-right"><div class="w-embed"><video autoplay muted loop playsinline class="main-video" poster="https://assets.equativ.com/videos/Brand-Sizzle-Reel_V1_compressed.webp">
  <source src="https://assets.equativ.com/videos/ideo_Brand-Sizzle-Reel_V3_Without-Text.webm" type="video/webm">
  <source src="https://assets.equativ.com/videos/Video_Brand-Sizzle-Reel_V3_Without-Text.mp4" type="video/mp4">
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src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6a17a04f81c7e667e296a68e_max_logo.png" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86dd-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6a17a06be26efe4dcc7a0a10_paramount_logo.png" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86de-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/698dfa681834c9b43927cd30_18c8972d438393d3238708ce7c450646_sephora_logo.png" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86df-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/698dfa68239e3d7e8a1e2721_mcdonalds_logo.png" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86e0-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6a17a0bc3b109f5aabd50077_espn_logo.png" class="client-logo"/><img loading="eager" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/683f451b93f1101a775faf5c_logo_nike.webp" alt="" class="client-logo"/></div><div class="clients-grid logo-animate"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86e3-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/698dfa68f79a24dbf4f25cd7_0f5a929b100807f6b1516a556bf55c94_kfc_logo.png" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86e4-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6a17a0806e860fb6f2bf28df_TMZ_logo.png" class="client-logo"/><img loading="eager" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/683f451b38bb5cd6db5b08d4_logo_disney.webp" alt="" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86e6-dfce8dfa" loading="eager" alt="" 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id="w-node-dd7293f5-c0d4-e033-a645-c679390a86eb-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/683f451a7755979bb4ef05b5_logo_general-motors.webp" class="client-logo"/><img loading="eager" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/683f451a13d13c4157081183_logo_butler.webp" alt="" class="client-logo"/></div><div class="clients-grid logo-animate"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86ee-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67f6b484af2b32db207b19f8_Frame%2018608.svg" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86ef-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67f6b484af2b32db207b19fa_deloitte.svg" class="client-logo"/><img loading="eager" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67f6b484af2b32db207b19f4_Amazon%20logo.svg" alt="" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86f1-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67f6b484af2b32db207b19f7_Frame%2018610.svg" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86f2-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67f6b484af2b32db207b19f6_Frame%2018611.svg" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86f3-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67f6b484af2b32db207b19f2_Frame%2018612.svg" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86f4-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67f6b484af2b32db207b19f3_EY.svg" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86f5-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67f6b484af2b32db207b19f1_toyota.svg" class="client-logo"/><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a86f6-dfce8dfa" loading="eager" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67f6b484af2b32db207b19f9_Frame%2018608.svg" class="client-logo"/><img loading="eager" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67f6b484af2b32db207b19f5_airbus.svg" alt="" class="client-logo"/></div></div></div></div></section><section class="home-section"><h2 class="text-align-center margin-bottom-30"><span class="italic">One Platform</span> Designed for Performance at Every Stage</h2><div class="wrapper"><div class="home-grid-1"><div class="feature-card glass padding-30 margin-top-bottom-15 feature-card-ai"><h3>AI Advertising</h3><p class="electric-blue">Smarter Campaigns, Less Work</p><a href="#" data-modal-target="modal-ai" class="button-primary margin-top-15 bg-electric-blue w-button">AGENTIC SOLUTIONS</a></div><div class="feature-card feature-card-support margin-top-bottom-15 hide-mobile"><a data-modal-target="modal-ai" href="#" class="link-block flex-center _40vw-max w-inline-block"><div class="video-embed w-embed"><video autoplay muted loop playsinline poster="" id="tabs-video">
  <source src="https://assets.equativ.com/videos/ai-media-planner-home.webm" type="video/webm">
  <source src="https://assets.equativ.com/videos/ai-media-planner-home.mp4" type="video/mp4">
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</video>


<style>
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</style></div></a></div></div><div class="home-grid-2"><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a873f-dfce8dfa" class="feature-card feature-card-support margin-top-bottom-15 hide-mobile"><a data-modal-target="modal-enhancements" href="#" class="link-block flex-center _40vw-max w-inline-block"><div class="video-embed w-embed"><video autoplay muted loop playsinline poster="" id="tabs-video">
  <source src="https://assets.equativ.com/videos/ad-enhancement-formats.webm" type="video/webm">
  <source src="https://assets.equativ.com/videos/ad-enhancement-formats.mp4" type="video/mp4">
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</video>


<style>
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</style></div></a></div><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a8742-dfce8dfa" class="feature-card glass padding-30 margin-top-bottom-15 feature-card-enhancements"><h3>Creative Ad Enhancements</h3><p class="orange">Better Ads, No Extra Effort</p><a href="#" data-modal-target="modal-enhancements" class="button-primary margin-top-15 w-button">CREATIVE SOLUTIONS</a></div></div><div class="home-grid-1"><div class="feature-card glass padding-30 margin-top-bottom-15 feature-card-curation"><h3>Curation</h3><p class="tangerine">Smart, Simple Media Management</p><a href="#" data-modal-target="modal-curation" class="button-primary margin-top-15 bg-tangerine w-button">CURATION PLATFORM</a></div><div class="feature-card feature-card-support margin-top-bottom-15 hide-mobile"><a data-modal-target="modal-curation" href="#" class="link-block flex-center _40vw-max w-inline-block"><div class="video-embed w-embed"><video autoplay muted loop playsinline poster="" id="tabs-video">
  <source src="https://assets.equativ.com/videos/Maestro%20video_website_small.mp4" type="video/webm">
  <source src="https://assets.equativ.com/videos/Maestro%20video_website_small.mp4" type="video/mp4">
  Your browser does not support the video tag.
</video>


<style>
#tabs-video {
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</style></div></a></div></div><div class="home-grid-2"><div class="feature-card feature-card-support margin-top-bottom-15 hide-mobile"><a data-modal-target="modal-retail-media" href="#" class="link-block flex-center hide-mobile w-inline-block"><div class="video-embed w-embed"><video autoplay muted loop playsinline poster="" id="tabs-video">
  <source src="https://assets.equativ.com/videos/retail-media-formats.mp4" type="video/webm">
  <source src="https://assets.equativ.com/videos/retail-media-formats.mp4" type="video/mp4">
  Your browser does not support the video tag.
</video>


<style>
#tabs-video {
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</style></div></a></div><div class="feature-card glass padding-30 margin-top-bottom-15 feature-card-retail-media"><h3>Retail Media</h3><p class="green-seafoam">Grow Your Brand at Every Touchpoint</p><a href="#" data-modal-target="modal-retail-media" class="button-primary margin-top-15 bg-green-seafoam w-button">RETAIL MEDIA SOLUTIONS</a></div></div></div></section><div id="modal-ai" class="fullscreen hidden"><section class="section modal modal-ai"><a href="#" class="button-close w-button">×</a><div class="wrapper"><div class="grid-3"><div class="grid-item text-align-left"><div class="div-flex flex-vertical-left"><h3>AI Advertising</h3></div><h4 class="electric-blue">Smarter Campaigns, Less Work</h4><p class="margin-bottom-45">Cut campaign planning time by up to 40% and eliminate repetitive tasks with our suite of AI-powered programmatic agents. Automate planning, optimization, reporting, and campaign diagnostics so you’re free to focus on strategy, creativity, and measurable results.</p><a href="/ai/media-planning" class="text-link">Explore Agentic AI Suite <span class="system">→</span></a></div><div class="grid-item"><div class="video-embed border cloud-white w-embed"><video autoplay muted loop playsinline poster="" id="tabs-video">
  <source src="https://assets.equativ.com/videos/agent-demo_media-planner.mp4" type="video/mp4">
  Your browser does not support the video tag.
</video>


<style>
#tabs-video {
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  object-fit: cover;
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</style></div></div><div class="grid-item"><div class="wrapper list"><h4>Key Benefits</h4><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a8778-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a8779-dfce8dfa">Launch campaigns faster across channels</div></div><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a877c-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a877d-dfce8dfa">Optimize targeting and performance in real time</div></div><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a8780-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a8781-dfce8dfa">Automate reporting and scale decision-making across campaigns</div></div></div></div></div></div></section></div><div id="modal-enhancements" class="fullscreen hidden"><section class="section modal modal-enhancements"><a href="#" class="button-close w-button">×</a><div class="wrapper"><div class="grid-3"><div class="grid-item text-align-left"><div class="div-flex flex-vertical-left"><h3>Creative Ad Enhancements</h3></div><h4 class="orange">Better Ads, No Extra Effort</h4><p class="margin-bottom-45">Automatically enhance standard ad formats with our proprietary technology, improving performance across CTV, Video, Display, and Native ads using your existing creative assets at no extra cost. Powered by research into attention and cognitive behavior, our tools increase engagement, comprehension, and conversions.</p><a href="/advertisers/creative-solutions" class="text-link">Explore Our Ad Enhancement Solutions <span class="system">→</span></a></div><div class="grid-item"><div class="video-embed border cloud-white w-embed"><video autoplay muted loop playsinline poster="" id="tabs-video">
  <source src="https://assets.equativ.com/videos/ad-enhancement-formats.mp4" type="video/mp4">
  Your browser does not support the video tag.
</video>


<style>
#tabs-video {
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  object-fit: cover;
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</style></div></div><div class="grid-item"><div class="wrapper list"><h4>Key Benefits</h4><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a879c-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a879d-dfce8dfa">Boost audience engagement and ad performance</div></div><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a87a0-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a87a1-dfce8dfa">Maximize the value of existing creative assets</div></div><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a87a4-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a87a5-dfce8dfa">Ensure consistent results across all formats and channels</div></div></div></div></div></div></section></div><div id="modal-curation" class="fullscreen hidden"><section class="section modal modal-curation"><a href="#" class="button-close w-button">×</a><div class="wrapper"><div class="grid-3"><div class="grid-item text-align-left"><div class="div-flex flex-vertical-left"><h3>Curation</h3></div><h4 class="tangerine">Smart, Simple Media Management</h4><p class="margin-bottom-45">Maestro by Equativ gives buyers and sellers flexibility, control, and transparency, streamlining campaign management while maintaining precision and safety. With AI-powered optimization and real-time insights, campaigns scale efficiently across channels, leveraging first-party data for better outcomes.</p><a href="/advertisers/curation" class="text-link">Explore Our Curation Solutions <span class="system">→</span></a></div><div class="grid-item"><div class="video-embed border cloud-white w-embed"><video autoplay muted loop playsinline poster="" id="tabs-video">
  <source src="https://assets.equativ.com/videos/Maestro%20video_website_small.mp4" type="video/mp4">
  Your browser does not support the video tag.
</video>


<style>
#tabs-video {
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  height: 100%;
  object-fit: cover;
  border-radius: 5px;
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</style></div></div><div class="grid-item"><div class="wrapper list"><h4>Key Benefits</h4><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a87c0-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a87c1-dfce8dfa">Reach the right audiences with precision targeting</div></div><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a87c4-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a87c5-dfce8dfa">Streamline deal and campaign management</div></div><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a87c8-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a87c9-dfce8dfa">Safely activate first-party data to drive measurable results</div></div></div></div></div></div></section></div><div id="modal-retail-media" class="fullscreen hidden"><section class="section modal modal-retail-media"><a href="#" class="button-close w-button">×</a><div class="wrapper"><div class="grid-3"><div class="grid-item text-align-left"><div class="div-flex flex-vertical-left"><h3>Retail Media</h3></div><h4 class="green-seafoam">Grow Your Brand At Every Touchpoint</h4><p class="margin-bottom-45">Our retail media solutions empower retailers and agencies to monetize inventory, drive conversions, and reach high-intent shoppers. Scale campaigns across on-site and off-site channels while leveraging premium inventory and actionable retail media insights.</p><a href="/retail-media" class="text-link">Explore Our Retail Media Solutions <span class="system">→</span></a></div><div class="grid-item"><div class="video-embed border cloud-white w-embed"><video autoplay muted loop playsinline poster="" id="tabs-video">
  <source src="https://assets.equativ.com/videos/retail-media-formats.mp4" type="video/mp4">
  Your browser does not support the video tag.
</video>


<style>
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</style></div></div><div class="grid-item"><h4>For Retailers</h4><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a87e3-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a87e4-dfce8dfa">Scale campaigns efficiently across all digital channels</div></div><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a87e7-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a87e8-dfce8dfa">Leverage transparent tools to boost revenue &amp; control</div></div><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a87eb-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a87ec-dfce8dfa">Launch campaigns faster across channels</div></div><h4 class="margin-top-15">For Agencies</h4><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a87f1-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a87f2-dfce8dfa">Access premium retail inventory at scale</div></div><div class="benefits-list-item bg-cloud-white flex-left-center"><img id="w-node-dd7293f5-c0d4-e033-a645-c679390a87f5-dfce8dfa" loading="lazy" alt="" src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/690e5845a4e1c4bf8251dc3e_daa0bc0a79845461fbe382c940688d29_checkmark_electric-blue.svg" class="benefits-list-icon black"/><div id="w-node-dd7293f5-c0d4-e033-a645-c679390a87f6-dfce8dfa">Unlock actionable retail media data to optimize performance</div></div></div></div></div></section></div><div id="modal-main-video" class="fullscreen hidden"><section class="section modal modal-main-video"><a href="#" class="button-close w-button">×</a><div class="wrapper"><div class="flex-center"><div class="video-embed w-embed"><video playsinline controls id="main-BG" poster="https://assets.equativ.com/videos/Brand-Sizzle-Reel_Thumbnail.webp">
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</svg></div></a></div></div><div class="carousel is-slider-main w-dyn-list"><div role="list" class="swiper-wrapper is-slider-main w-dyn-items"><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://www.inspiring-workplaces.com/company/equativ" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#fe5000" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">Inspiring Workplaces</h4><p class="margin-0">Culture &amp; Purpose</p><p class="margin-0 w-dyn-bind-empty"></p><p class="margin-0">2025</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcf41ed707ba9490eb2dd_inspiring-workplace-culture.webp" loading="lazy" alt="" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcf41ed707ba9490eb2dd_inspiring-workplace-culture-p-500.webp 500w, 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src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcfd79060d2d9ea919a67_digiday_awards_europe_logo.webp" loading="lazy" alt="" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="#" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#76cbaa" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">Forrester SSP Wave</h4><p class="margin-0">5 out of 5 Stars</p><p class="margin-0">Curation, Audience Extension &amp; Inventory Quality</p><p class="margin-0">2024</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bce0e007554b6d2ca8d78_forrester_logo-white.webp" loading="lazy" alt="" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bce0e007554b6d2ca8d78_forrester_logo-white-p-500.webp 500w, https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bce0e007554b6d2ca8d78_forrester_logo-white.webp 900w" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white w-condition-invisible">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://choosemycompany.com/en/rankings/2024/impact/labels?regionCode=world" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#fe5000" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">Choose My Company</h4><p class="margin-0">WeImpactIndexWorld®</p><p class="margin-0 w-dyn-bind-empty"></p><p class="margin-0">2024</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcdbab583ce79a56bb32e_choose-my-company-weimpact.webp" loading="lazy" alt="" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcdbab583ce79a56bb32e_choose-my-company-weimpact-p-500.webp 500w, https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcdbab583ce79a56bb32e_choose-my-company-weimpact.webp 612w" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://choosemycompany.com/en/rankings/2024/at-work?regionCode=world&amp;size=1-500" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#ff9b00" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">Choose My Company</h4><p class="margin-0">TechAtWork® Index Worldwide</p><p class="margin-0 w-dyn-bind-empty"></p><p class="margin-0">2024</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bce23cae40efcf1d59775_choose-my-company-tech.webp" loading="lazy" alt="" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bce23cae40efcf1d59775_choose-my-company-tech-p-500.webp 500w, https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bce23cae40efcf1d59775_choose-my-company-tech.webp 612w" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://choosemycompany.com/en/rankings/2024/at-work?regionCode=world&amp;size=1-500" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#005eda" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">Choose My Company</h4><p class="margin-0">HappyIndex® At Work Worldwide</p><p class="margin-0 w-dyn-bind-empty"></p><p class="margin-0">2024</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bce6720b2424a37dc327a_choose-my-company-esg.webp" loading="lazy" alt="" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bce6720b2424a37dc327a_choose-my-company-esg-p-500.webp 500w, https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bce6720b2424a37dc327a_choose-my-company-esg.webp 612w" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://www.adexchanger.com/go/awards-2024/" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#76cbaa" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">AdExchanger Awards</h4><p class="margin-0">Best Sustainability Initiative</p><p class="margin-0">GreenPMPs™</p><p class="margin-0">2024</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcfb87b9a6f3a31848ef8_logo_adexchanger-awards.webp" loading="lazy" alt="" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://equativ.com/press/french-tech-equativ-is-selected-as-a-part-of-the-prestigious-next-40-program/" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#fe5000" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">La French Tech</h4><p class="margin-0">Next40</p><p class="margin-0 w-dyn-bind-empty"></p><p class="margin-0">2024</p></div><img 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class="award-text"><h4 class="heading-3">Reed Awards</h4><p class="margin-0">Best Use of Online Targeting for Mayoral Campaign</p><p class="margin-0 w-dyn-bind-empty"></p><p class="margin-0">2024</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcd9eed09ac8831095322_reed-awards.webp" loading="lazy" alt="" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://adage.com/2024-best-places-to-work/" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#76cbaa" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">AdAge Best Place to Work</h4><p class="margin-0">#7 on Top 50 Best Places to Work</p><p class="margin-0 w-dyn-bind-empty"></p><p class="margin-0">2024</p></div><img 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w-dyn-bind-empty"></p><p class="margin-0">2023</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcd6e50f147e73d9d7d53_minted-awards.webp" loading="lazy" alt="" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcd6e50f147e73d9d7d53_minted-awards-p-500.webp 500w, https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcd6e50f147e73d9d7d53_minted-awards.webp 900w" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white w-condition-invisible">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://choosemycompany.com/en/rankings/2023/at-work?regionCode=world&amp;size=200-999" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#005eda" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">Choose My Company</h4><p class="margin-0">#1 HappyIndex® At Work Worldwide</p><p class="margin-0 w-dyn-bind-empty"></p><p class="margin-0">2023</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bce9fd923b06ca3805a00_choose-my-company-ranking.webp" loading="lazy" alt="" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://www.greatplacetowork.ca/en/best-workplaces-in-canada-2024-under-100-employees" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#76cbaa" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">Great Places to Work</h4><p class="margin-0">Canada</p><p class="margin-0">Sharethrough, An Equativ Company</p><p class="margin-0">2023</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcfcdf97c2af9838db2f5_great-place-to-work.webp" loading="lazy" alt="" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://digiday.com/wp-content/uploads/sites/3/2022/11/DIGIDAY_Technology-Awards-Winners-Guide_111622.pdf" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#fe5000" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">Digiday Technology Awards</h4><p class="margin-0">Best Sustainable Ad Tech Platform</p><p class="margin-0">GreenPMPs™</p><p class="margin-0">2022</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bced0229d2547e1209f0b_digiday_technology-awards_logo-white.webp" loading="lazy" alt="" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bced0229d2547e1209f0b_digiday_technology-awards_logo-white-p-500.webp 500w, https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bced0229d2547e1209f0b_digiday_technology-awards_logo-white.webp 900w" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://www.performancemarketingworld.com/article/1804788/ethical-sustainable-initiative-winner-sharethrough-scope3" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#ff9b00" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">Performance Marketing World</h4><p class="margin-0">Best Ethical / Sustainable Initiative</p><p class="margin-0">GreenPMPs™</p><p class="margin-0">2022</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcd3e1ebfad9c9127cc73_pmw-awards-uk.webp" loading="lazy" alt="" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://europeanvideoawards.com/previous-winners/" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#005eda" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">European Video Awards 2023</h4><p class="margin-0">Best Video Ad Tech Innovation</p><p class="margin-0">Dynamic Video Captions</p><p class="margin-0">2022</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcf180b43ff2db2741f7c_EVA_logo-white.webp" loading="lazy" alt="" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcf180b43ff2db2741f7c_EVA_logo-white-p-500.webp 500w, https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcf180b43ff2db2741f7c_EVA_logo-white.webp 900w" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div><div role="listitem" class="swiper-slide is-slider-main w-dyn-item"><a href="https://digiday.com/wp-content/uploads/sites/3/2022/07/2022-Digiday-Media-Awards-Winners-Guide.pdf" class="width-full w-inline-block"><div data-w-id="dd7293f5-c0d4-e033-a645-c679390a880e" style="background-color:#76cbaa" class="award-box"><div style="height:0px;opacity:0" class="award-text"><h4 class="heading-3">Digiday Media Awards</h4><p class="margin-0">Best Use of Video</p><p class="margin-0">Dynamic Video Captions</p><p class="margin-0">2022</p></div><img src="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcef77c9f7d5898185e2a_digiday-media-awards-logo-white.webp" loading="lazy" alt="" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcef77c9f7d5898185e2a_digiday-media-awards-logo-white-p-500.webp 500w, https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/688bcef77c9f7d5898185e2a_digiday-media-awards-logo-white.webp 900w" class="award-logo"/><div class="inner-gradient-dark"></div><div class="angle-arrow-large white">↗</div></div></a></div></div></div><div class="slider-main_bottom-wrapper"><div class="swiper-bullet-wrapper is-slider-main"><div class="swiper-bullet is-active"></div><div class="swiper-bullet"></div></div><div class="swiper-drag-wrapper is-slider-main"><div class="swiper-drag is-slider-main"></div></div></div></div></div></section><section class="section bg-dark hidden"><div class="wrapper"><div class="page-padding"><div class="slider-main_component"><div class="slider-main_top-wrapper"><h3 class="white">Equativ&#x27;s Award-Winning Technology (OLD)</h3><div class="slider-main_button-wrapper"><a href="#" class="slider-main_button swiper-prev w-inline-block"><div class="slider-main_button-icon is-reversed w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 29.541 22.323">
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srcset="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1-p-500.jpg 500w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1-p-800.jpg 800w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1.jpg 1000w" alt="" class="award-bg"/><div class="angle-arrow-large white">↗</div></div></div><div class="swiper-slide is-slider-main"><div class="award-box"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo.png" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo-p-500.png 500w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo-p-800.png 800w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo.png 1000w" alt="" class="award-logo"/><div class="award-text"><h4>Maestro by Equativ</h4><p class="columns-no-padding">Best Digital Product Innovation</p></div><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1.jpg" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1-p-500.jpg 500w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1-p-800.jpg 800w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1.jpg 1000w" alt="" class="award-bg"/><div class="angle-arrow-large white">↗</div></div></div><div class="swiper-slide is-slider-main"><div class="award-box"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo.png" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo-p-500.png 500w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo-p-800.png 800w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo.png 1000w" alt="" class="award-logo"/><div class="award-text"><h4>Maestro by Equativ</h4><p class="columns-no-padding">Best Digital Product Innovation</p></div><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1.jpg" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1-p-500.jpg 500w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1-p-800.jpg 800w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1.jpg 1000w" alt="" class="award-bg"/><div class="angle-arrow-large white">↗</div></div></div><div class="swiper-slide is-slider-main"><div class="award-box"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo.png" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo-p-500.png 500w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo-p-800.png 800w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo.png 1000w" alt="" class="award-logo"/><div class="award-text"><h4>Maestro by Equativ</h4><p class="columns-no-padding">Best Digital Product Innovation</p></div><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1.jpg" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1-p-500.jpg 500w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1-p-800.jpg 800w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1.jpg 1000w" alt="" class="award-bg"/><div class="angle-arrow-large white">↗</div></div></div><div class="swiper-slide is-slider-main"><div class="award-box"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo.png" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo-p-500.png 500w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo-p-800.png 800w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd6754c9fa669b01c2a985_digiday-awards-logo.png 1000w" alt="" class="award-logo"/><div class="award-text"><h4>Maestro by Equativ</h4><p class="columns-no-padding">Best Digital Product Innovation</p></div><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1.jpg" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1-p-500.jpg 500w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1-p-800.jpg 800w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/67fd665822105cf2067abdaa_awards-1.jpg 1000w" alt="" class="award-bg"/><div class="angle-arrow-large white">↗</div></div></div></div></div><div class="slider-main_bottom-wrapper"><div class="swiper-bullet-wrapper is-slider-main"><div class="swiper-bullet is-active"></div><div class="swiper-bullet"></div></div><div class="swiper-drag-wrapper is-slider-main"><div class="swiper-drag is-slider-main"></div></div></div></div></div></div></section><section class="section padding-top-bottom-0"><div class="wrapper"><div class="project-slider-3"><div class="swiper tinyflow-slider"><div class="swiper-wrapper"><div class="swiper-slide"><div class="card"><div class="testimonial-image"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6846d5bde562a48fd3bfb797_equativ-ipg.webp" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6846d5bde562a48fd3bfb797_equativ-ipg-p-500.webp 500w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6846d5bde562a48fd3bfb797_equativ-ipg-p-800.webp 800w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6846d5bde562a48fd3bfb797_equativ-ipg.webp 1000w" alt=""/></div><div class="testimonial-content"><p class="testimonial-text-large">&quot;Maestro helps us <strong>reach more users and utilize various ad formats</strong>, both domestically and internationally.&quot;</p><p>Piotr Wiktor, Head of Programmatic Trading &amp; Partnerships, <a href="https://www.ipgmediabrands.com/" target="_blank">IPG Mediabrands</a></p><div class="column-fix-margin w-row"><div class="w-col w-col-4 w-col-small-small-stack w-col-tiny-tiny-stack"><div class="testimonials-numbers border-right"><p class="stat-md">30K+</p><p>Deals created</p></div></div><div class="w-col w-col-4 w-col-small-small-stack w-col-tiny-tiny-stack"><div class="testimonials-numbers"><p class="stat-md">5/5</p><p>in Curation (Forrester SSP)</p></div></div><div class="w-col w-col-4 w-col-small-small-stack w-col-tiny-tiny-stack"><a href="/press/equativ-unveils-maestro-by-equativ/" class="no-underline w-inline-block"><div class="testimonials-numbers case-study-link"><p class="testimonial-company">Maestro by Equativ</p><p class="columns-no-padding">Equativ Unveils Maestro by Equativ</p><div class="angle-arrow"><div>↗</div></div></div></a></div></div></div></div></div><div class="swiper-slide"><div class="card"><div class="testimonial-image"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6846d5bdab5fe26bc995027a_equativ-scope3.webp" loading="lazy" sizes="100vw" srcset="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6846d5bdab5fe26bc995027a_equativ-scope3-p-500.webp 500w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6846d5bdab5fe26bc995027a_equativ-scope3-p-800.webp 800w, https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6846d5bdab5fe26bc995027a_equativ-scope3.webp 1000w" alt=""/></div><div class="testimonial-content"><p class="testimonial-text-large">&quot;From pioneering <strong>green media products</strong> to being early adopters of Scope3’s agentic technology, Equativ has consistently <strong>pushed the industry forward</strong>.&quot;</p><p>Brian O’Kelley, CEO and Co-Founder, <a href="https://scope3.com/" target="_blank">Scope3</a></p><div class="column-fix-margin w-row"><div class="w-col w-col-4"><div class="testimonials-numbers border-right"><p class="stat-md">50B+</p><p>GreenPMPs™ impressions delivered</p></div></div><div class="w-col w-col-4"><div class="testimonials-numbers"><p class="stat-md">14K+</p><p>Brands use GreenPMPs™</p></div></div><div class="w-col w-col-4"><a href="/press/equativ-boosts-sustainable-advertising-credentials-with-enhanced-green-media-solutions/" class="no-underline w-inline-block"><div class="testimonials-numbers case-study-link"><p class="testimonial-company">SUSTAINABILITY</p><p class="columns-no-padding">Equativ Boosts Sustainable Advertising Credentials with Enhanced Green Media Solutions</p><div class="angle-arrow"><div>↗</div></div></div></a></div></div></div></div></div></div></div><div class="project-slider-buttons-group-3"><button type="button" data-arrow="prev" class="arrow"><div class="arrow-background"></div><svg xmlns="http://www.w3.org/2000/svg" width="1em" height="1em" viewBox="0 0 20 20" fill="none" class="arrow-icon 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  <g id="Group_44" data-name="Group 44" transform="translate(0 1.014)">
    <path id="Path_1" data-name="Path 1" d="M115.445,20.633l9.311-10.148L115.445.338" transform="translate(-97.25 -0.338)" fill="none" stroke="currentColor" stroke-miterlimit="10" stroke-width="3"/>
    <line id="Line_1" data-name="Line 1" x1="27.506" transform="translate(0 10.148)" fill="none" stroke="currentColor" stroke-miterlimit="10" stroke-width="3"/>
  </g>
</svg></div></a></div></div><div class="carousel is-slider-main"><div class="swiper-wrapper is-slider-main"><div class="swiper-slide is-slider-main"><a href="/blog" class="no-underline w-inline-block"><h3 class="all-resources">Blog</h3></a><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><a href="/blog/connecting-the-fragmented-back-to-school-shopper-journey" class="no-underline width-100 w-inline-block w-clearfix"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/6a74e4f7c8287bcf18ac6b64_Back%20to%20School%20Shopping.jpg&quot;)" class="all-resources-img"></div><h4>Connecting the Fragmented Back-to-School Shopper Journey</h4><div class="text-inline margin-top-15 w-clearfix"><div class="text inline">August 7, 2026</div><div class="line">|</div><div class="text inline">Jake Skarzynski</div></div><div class="text-link-box margin-top-45"><div class="text-link"><div>Read Full Article <span class="system">→</span></div></div><div class="text-link-line"></div></div></a></div></div></div></div><div class="swiper-slide is-slider-main"><a href="/press" class="no-underline w-inline-block"><h3 class="all-resources">Press</h3></a><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><a href="/press/leading-european-media-data-and-technology-companies-launch-the-european-media-marketplace" class="no-underline width-100 w-inline-block"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/6a4b7cb8f2678ac23c81bce4_EUMM_Social-Image1.jpg&quot;)" class="all-resources-img"></div><h4>Leading European Media, Data and Technology Companies Launch the European Media Marketplace</h4><div class="text-inline margin-top-15 w-clearfix"><div class="text inline">July 7, 2026</div><div class="text-link-box margin-top-45"><div class="text-link"><div>Learn More <span class="system">→</span></div></div><div class="text-link-line"></div></div></div></a></div></div></div></div><div class="swiper-slide is-slider-main"><a href="/events" class="no-underline w-inline-block"><h3 class="all-resources">Events</h3></a><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><a href="/events/cannes-2026" class="no-underline width-100 w-inline-block"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/6a18525fd851ef2bd4e65aa6_%20equativ-at-cannes-2026.webp&quot;)" class="all-resources-img"></div><h4>Cannes 2026</h4><div class="text-inline margin-top-15 w-clearfix"><div class="text inline">June 22-26</div><div class="line">|</div><div class="text inline">Cannes, France</div><div class="text-link-box margin-top-45"><div class="text-link"><div>Book Meeting <span class="system">→</span></div></div><div class="text-link-line"></div></div></div></a></div></div></div></div><div class="swiper-slide is-slider-main"><a href="/research" class="no-underline w-inline-block"><h3 class="all-resources">Research</h3></a><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><a href="/research/infographic-winning-the-2026-midterms-a-data-driven-voter-blueprint" class="no-underline width-100 w-inline-block w-clearfix"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/6a5ffcf5ff2e3ae5c08e8c6e_Political_Infographic_landing_page_thumbnail.webp&quot;)" class="all-resources-img"></div><h4>[Infographic] Winning the 2026 Midterms: A Data-Driven Voter Blueprint </h4><div class="text-inline margin-top-15 w-clearfix"><div class="text inline">July 21, 2026</div></div><div class="text-link-box margin-top-45"><div class="text-link"><div>Download Whitepaper <span class="system">→</span></div></div><div class="text-link-line"></div></div></a></div></div></div></div><div class="swiper-slide is-slider-main"><a href="/case-studies" class="no-underline w-inline-block"><h3 class="all-resources">Case Studies</h3></a><div class="w-dyn-list"><div role="list" class="w-dyn-items"><div role="listitem" class="w-dyn-item"><a href="/case-studies/story-ads-curation-drive-2-6-ctr-for-us-law-firm" class="no-underline width-100 w-inline-block"><div style="background-image:url(&quot;https://cdn.prod.website-files.com/67c097d90e08299f66c395c6/6a4e35bd58d2c03407f6c473_law-firm-case-study.jpg&quot;)" class="all-resources-img"><div class="overlay"></div><img src="https://cdn.prod.website-files.com/plugins/Basic/assets/placeholder.60f9b1840c.svg" loading="lazy" alt="" class="case-study-logo w-dyn-bind-empty"/></div><h4>Story Ads &amp; Curation Drive 2.6% CTR for US Law Firm</h4><div class="text-inline margin-top-15 w-clearfix"><div class="text inline">July 8, 2026</div><div class="text-link-box margin-top-45"><div class="text-link"><div>Read Case Study <span class="system">→</span></div></div><div class="text-link-line"></div></div></div></a></div></div></div></div></div></div><div class="slider-main_bottom-wrapper fix-gap"><div class="swiper-bullet-wrapper is-slider-main"><div class="swiper-bullet is-active"></div><div class="swiper-bullet"></div></div><div class="swiper-drag-wrapper is-slider-main"><div class="swiper-drag is-slider-main"></div></div></div></div></div></section><section class="section bg-dark"><div class="wrapper margin-bottom-30"><div class="div-footer-logo"><a href="/" aria-current="page" class="footer-logo w-inline-block w--current"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/68434e2091e2314246da409c_Equativ%20Logo%20-%20Color%20Light%20-%20Horizontal.svg" loading="lazy" alt=""/></a><p class="white">The End-to-End Media Platform Powering Attention, Quality and Outcomes</p></div><div class="div-footer-social"><div class="flex"><a href="https://www.linkedin.com/company/equativ/" target="_blank" class="link-block link-social w-inline-block"><div class="icon-block icon-social"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6851b76cfaae31693d3a1685_icon_linkedin_dark_white.svg" loading="lazy" alt="" class="no-corners social-icon"/></div></a><a href="https://www.youtube.com/user/SmartAdServer" target="_blank" class="link-block link-social w-inline-block"><div class="icon-block icon-social"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6851b76c5ff8b9d86a1f888e_icon_youtube_dark_white.svg" loading="lazy" alt="" class="no-corners social-icon"/></div></a><a href="https://x.com/Equativ" target="_blank" class="link-block link-social w-inline-block"><div class="icon-block icon-social"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6851b76cb922d85fc409c0db_icon_x_dark_white.svg" loading="lazy" alt="" class="no-corners social-icon"/></div></a><a href="https://www.instagram.com/equativ__" target="_blank" class="link-block link-social w-inline-block"><div class="icon-block icon-social"><img src="https://cdn.prod.website-files.com/67c08eeba1b1daeadfce8df4/6851b76cae904b00f6378c2c_icon_instagram_white.svg" loading="lazy" alt="" class="no-corners social-icon"/></div></a></div></div><div class="divider white"></div><div class="grid-4"><div class="grid-item align-top"><a href="/advertisers" class="nav-wide-title-link white margin-0 w-inline-block"><div class="footer-text">Advertiser Solutions</div></a><a href="/publishers/ctv" class="footer-link white">CTV</a><a href="#" class="footer-link white">Retail Media</a><a href="/advertisers/creative-solutions" class="footer-link white">Creative Solutions</a><a href="/advertisers/curation" class="footer-link white">Curation Platform</a><a href="/advertisers/addressability" class="footer-link white">Addressability</a></div><div class="grid-item align-top margin-top-40-footer-links"><a href="/publishers" class="nav-wide-title-link white margin-0 w-inline-block"><div class="footer-text">Publisher Solutions</div></a><a href="/publishers/monetization-ssp" class="footer-link white">Monetization / SSP</a><a href="#" class="footer-link white">CTV Ad Server</a><a href="#" class="footer-link white">Retail Media</a></div><div class="grid-item align-top margin-top-40-footer-links"><h4 class="white margin-0 padding-bottom-20">Resources</h4><a href="/blog" class="footer-link white">Blog</a><a href="/press" class="footer-link white">Press</a><a href="/research" class="footer-link white">Research</a><a href="/events" class="footer-link white">Events</a><a href="/case-studies" class="footer-link white">Case Studies</a><a href="https://help.equativ.com/" target="_blank" class="footer-link white">Help Center</a><a href="https://privacy.equativ.com/" target="_blank" class="footer-link white">Privacy</a><div class="footer-link white w-embed"><a class="footer-link white" style="background:transparent;padding:0px;" href="javascript:Didomi.preferences.show()">Consent Settings</a></div><a href="/legal-mentions" class="footer-link white">Legal Mentions</a></div><div class="grid-item align-top margin-top-40-footer-links"><h4 class="white margin-0 padding-bottom-20">About Us</h4><a href="/company" class="footer-link white">Company</a><a href="/company/leadership" class="footer-link white">Leadership</a><a href="/company/locations" class="footer-link white">Locations</a><a href="/company/csr" class="footer-link white">CSR</a><a href="/careers" class="footer-link white">Life at Equativ</a><a href="/careers/culture" class="footer-link white">Culture</a><a href="/careers/deib" class="footer-link white">DEIB</a><a href="https://jobs.lever.co/equativ/" target="_blank" class="footer-link white">Career Opportunities</a></div></div></div><div class="popup-brazil"><div class="w-embed w-script"><!-- BR Scam UI | Footer Embed (put once in global footer) -->
<div id="br-scam-footer-embed" style="display:none;">
	<!-- Banner (no content in HTML for SEO) -->
	<div id="br-scam-card" class="brui-surface" role="dialog" aria-live="polite">
		<button class="brui-close" type="button" aria-label="Close">×</button>
		<h3 id="br-scam-card-title"></h3>
		<div class="brui-actions">
			<button class="brui-btn brui-btn-primary" type="button" id="br-scam-learnmore"></button>
		</div>
	</div>

	<!-- Modal (no content in HTML for SEO) -->
	<div id="br-scam-modal" aria-hidden="true" inert>
		<div class="brui-dialog brui-surface" role="dialog" aria-modal="true" aria-label="Fraud alert details">
			<button class="brui-close" type="button" aria-label="Close">×</button>
			<div class="brui-body brui-copy" id="br-scam-modal-body"></div>
		</div>
	</div>
</div>

<style>
:root{
	/* Visual */
	--brui-tint: rgba(254,80,0,.35);      /* orange tint */
	--brui-haze: rgba(255,255,255,.35);   /* white haze */
	--brui-blur: 10px;
	--brui-shadow: 0 10px 30px rgba(0,0,0,.18);
	--brui-radius: 12px;
	--brui-text: #0f1115;
	--brui-muted: rgba(15,17,21,.82);
	--brui-accent: #fe5000;
	--brui-accent-hover: #ac3600;
	--brui-border: rgba(254,80,0,.22);
	--brui-overlay: rgba(255,255,255,.55);
	--brui-font: "Soehne Buch", Arial, sans-serif;

	/* Layout knobs for the popup */
	--brui-card-bottom: 130px;            /* lifts above ~100px cookie banner */
	--brui-card-right: 20px;
	--brui-card-width: 320px;            /* narrower */
	--brui-card-pad: 18px;               /* slightly taller */
}

.brui-surface{
	background: linear-gradient(135deg, var(--brui-tint), var(--brui-haze));
	-webkit-backdrop-filter: blur(var(--brui-blur));
	backdrop-filter: blur(var(--brui-blur));
	box-shadow: var(--brui-shadow);
	border-radius: var(--brui-radius);
	border: 1px solid var(--brui-border);
	color: var(--brui-text);
	font-family: var(--brui-font);
}

.brui-close{
	position: absolute;
	top: 10px;
	right: 10px;
	width: 28px;
	height: 28px;
	border: none;
	border-radius: 999px;
	background: rgba(0,0,0,.45);
	color: #fff;
	cursor: pointer;
	display: flex;
	align-items: center;
	justify-content: center;
	padding: 0;
	line-height: 1;
	font-size: 16px;
}
.brui-close:hover{ background: rgba(0,0,0,.6); }

/* Banner */
#br-scam-card{
	position: fixed;
	right: var(--brui-card-right);
	bottom: var(--brui-card-bottom);
	width: min(var(--brui-card-width), 86vw);
	padding: var(--brui-card-pad);
	transform: translateY(110%);
	opacity: 0;
	transition: transform .35s ease, opacity .35s ease;
	z-index: 2147483000;
	display: block;
}
#br-scam-card.brui-show{ transform: translateY(0); opacity: 1; }

#br-scam-card h3{
	margin: 0 0 12px 0;
	padding-right: 34px;
	font-size: 16px;
	line-height: 20px;
	letter-spacing: .2px;
}

#br-scam-card .brui-actions{
	display: flex;
	gap: 10px;
	align-items: center;
	justify-content: flex-start;
	margin-top: 4px;
}

#br-scam-card .brui-btn{
	border: none;
	border-radius: 10px;
	padding: 10px 12px;
	font-weight: 600;
	font-size: 13px;
	cursor: pointer;
	text-transform: uppercase;
	letter-spacing: .4px;
}

#br-scam-card .brui-btn-primary{
	background: var(--brui-accent);
	color: #fff;
}
#br-scam-card .brui-btn-primary:hover{
	background: var(--brui-accent-hover);
}

/* Modal */
#br-scam-modal{
	position: fixed;
	inset: 0;
	display: none;
	align-items: center;
	justify-content: center;
	padding: 18px;
	background: var(--brui-overlay);
	z-index: 2147483001;
}
#br-scam-modal.brui-open{ display:flex; }

#br-scam-modal .brui-dialog{
	position: relative;
	width: min(760px, 94vw);
	max-height: min(84vh, 760px);
	overflow: auto;
	padding: 18px 18px 16px 18px;
}

#br-scam-modal .brui-body{
	color: var(--brui-muted);
	font-size: 14px;
	line-height: 20px;
}

#br-scam-modal .brui-body h2{
	margin: 0 0 10px 0;
	padding-right: 34px;
	font-size: 18px;
	line-height: 22px;
	color: var(--brui-text);
}

#br-scam-modal .brui-body a{
	color: var(--brui-accent);
	text-decoration: underline;
	text-underline-offset: 2px;
}
#br-scam-modal .brui-body a:hover{ color: var(--brui-accent-hover); }

#br-scam-modal .brui-copy p{ margin: 0 0 10px 0; }
#br-scam-modal .brui-list{ margin: 0 0 12px 18px; padding: 0; }
#br-scam-modal .brui-list li{ margin: 0 0 6px 0; }

@media (max-width: 600px){
	:root{
		--brui-card-right: 10px;
		--brui-card-bottom: 120px;
		--brui-card-width: 300px;
		--brui-card-pad: 16px;
	}
	#br-scam-modal{ padding: 12px; }
	#br-scam-modal .brui-dialog{ max-height: 88vh; }
}
</style>

<script>
(function(){
	const STORAGE_CARD_CLOSED = "brScamCardClosed";
	const FORCE_KEY = "forceBRScamUI";
	let brScamLastFocus = null;

	// Portuguese copy (verbatim from the provided doc)
	const PT = {
		cardTitle: "ALERTA DE DOMÍNIO FRAUDULENTO E GOLPE DE PHISHING",
		cta: "Saiba mais",
		h2: "ALERTA DE DOMÍNIO FRAUDULENTO E GOLPE DE PHISHING",
		p1: "Identificamos um domínio fraudulento e um golpe de phishing se passando pela Equativ.",
		p2: "Constatamos que um terceiro não autorizado criou domínios e aplicativos fraudulentos, semelhantes ao nosso site oficial e à plataforma Maestro by Equativ ou EBC, para enviar solicitações de pagamento falsas. Informamos categoricamente que esta atividade é uma fraude e não possui qualquer afiliação ou vínculo com a Equativ.",
		p3: "Nossas equipes de segurança tomaram medidas imediatas para desativar os domínios identificados e intensificar as proteções em nossos canais oficiais.",
		domainsTitle: "DOMÍNIOS OFICIAIS DA EQUATIV:",
		domains: [
			{ label: "Website Institucional", text: "www.equativ.com", href: "https://www.equativ.com" },
			{ label: "Plataforma de mídia para empresas (Maestro)", text: "maestro.equativ.com", href: "https://maestro.equativ.com" },
			{ label: "Instagram", text: "www.instagram.com/equativ__/", href: "https://www.instagram.com/equativ__/" },
			{ label: "X", text: "x.com/Equativ", href: "https://x.com/Equativ" },
			{ label: "YouTube", text: "https://www.youtube.com/@equativ", href: "https://www.youtube.com/@equativ" }
		],
		final: "→ Qualquer outro domínio, website ou aplicação que se apresente em nome da Equativ e não esteja listado acima NÃO é oficial e deve ser desconsiderado."
	};

	function openModal(modal, card){
		brScamLastFocus = document.activeElement;

		modal.classList.add("brui-open");
		modal.setAttribute("aria-hidden", "false");
		modal.removeAttribute("inert");

		modal.querySelector(".brui-close")?.focus();
	}

	function closeModal(modal, card){
		const fallback = card?.querySelector("#br-scam-learnmore") || document.body;
		const target = (brScamLastFocus && document.contains(brScamLastFocus)) ? brScamLastFocus : fallback;
		if (target && typeof target.focus === "function") target.focus();

		modal.classList.remove("brui-open");
		modal.setAttribute("aria-hidden", "true");
		modal.setAttribute("inert", "");
	}

	function buildModalHTML(){
		const list = PT.domains.map(d =>
			`<li>${escapeHtml(d.label)} <a href="${escapeAttr(d.href)}" target="_blank" rel="noopener noreferrer">${escapeHtml(d.text)}</a></li>`
		).join("");

		return `
			<h2>${escapeHtml(PT.h2)}</h2>
			<p>${escapeHtml(PT.p1)}</p>
			<p>${escapeHtml(PT.p2)}</p>
			<p>${escapeHtml(PT.p3)}</p>

			<p><strong>${escapeHtml(PT.domainsTitle)}</strong></p>
			<ul class="brui-list">${list}</ul>

			<p>${escapeHtml(PT.final)}</p>
		`;
	}

	function escapeHtml(str){
		return String(str)
			.replaceAll("&", "&amp;")
			.replaceAll("<", "&lt;")
			.replaceAll(">", "&gt;")
			.replaceAll('"', "&quot;")
			.replaceAll("'", "&#039;");
	}
	function escapeAttr(str){ return escapeHtml(str); }

	function mountFromFooter(){
		const embed = document.getElementById("br-scam-footer-embed");
		if (!embed) return false;

		const card = embed.querySelector("#br-scam-card");
		const modal = embed.querySelector("#br-scam-modal");
		if (!card || !modal) return false;

		// Inject PT content only after we decide to show (helps SEO)
		card.querySelector("#br-scam-card-title").textContent = PT.cardTitle;
		card.querySelector("#br-scam-learnmore").textContent = PT.cta;
		modal.querySelector("#br-scam-modal-body").innerHTML = buildModalHTML();

		// Move nodes into body so modal is not constrained by footer
		document.body.appendChild(card);
		document.body.appendChild(modal);

		// Show banner unless closed
		if (!sessionStorage.getItem(STORAGE_CARD_CLOSED)) {
			setTimeout(() => card.classList.add("brui-show"), 600);
		}

		// Events
		card.querySelector(".brui-close").addEventListener("click", () => {
			card.classList.remove("brui-show");
			sessionStorage.setItem(STORAGE_CARD_CLOSED, "true");
		});

		card.querySelector("#br-scam-learnmore").addEventListener("click", () => openModal(modal, card));

		modal.querySelector(".brui-close").addEventListener("click", () => closeModal(modal, card));

		modal.addEventListener("click", (e) => {
			if (e.target === modal) closeModal(modal, card);
		});

		document.addEventListener("keydown", (e) => {
			if (e.key === "Escape" && modal.classList.contains("brui-open")) closeModal(modal, card);
		});

		embed.remove();
		return true;
	}

	function shouldShow(){
		if (localStorage.getItem(FORCE_KEY) === "1") return true;
		if (window.__showBRScamUI === true) return true; // set by your head gate script
		return false;
	}

	// Console friendly API
	window.BRScamUI = {
		mount: function(){
			if (document.getElementById("br-scam-card") || document.getElementById("br-scam-modal")) return true;
			return mountFromFooter();
		},
		forceOn: function(){
			localStorage.setItem(FORCE_KEY, "1");
			window.__showBRScamUI = true;
			return this.mount();
		},
		forceOff: function(){
			localStorage.removeItem(FORCE_KEY);
			delete window.__showBRScamUI;
		},
		open: function(){
			const card = document.getElementById("br-scam-card");
			const modal = document.getElementById("br-scam-modal");
			if (card && modal) openModal(modal, card);
		},
		close: function(){
			const card = document.getElementById("br-scam-card");
			const modal = document.getElementById("br-scam-modal");
			if (card && modal) closeModal(modal, card);
		},
		show: function(){ document.getElementById("br-scam-card")?.classList.add("brui-show"); },
		hide: function(){ document.getElementById("br-scam-card")?.classList.remove("brui-show"); }
	};

	document.addEventListener("DOMContentLoaded", () => {
		setTimeout(() => { if (shouldShow()) mountFromFooter(); }, 0);
	});
})();
</script>

<!-- Console enable (no VPN) -->
<!-- BRScamUI.forceOn() -->
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  document.querySelectorAll('.reveal').forEach((el) => {
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    loop: loopMode,
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    freeMode: false,
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    rewind: false,
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      enabled: true,
      onlyInViewport: true
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    breakpoints: {
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      480: {
        slidesPerView: 1,
        spaceBetween: "4%"
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      768: {
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      992: {
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        spaceBetween: "2%"
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    pagination: {
      el: $(this).find(".swiper-bullet-wrapper")[0],
      bulletActiveClass: "is-active",
      bulletClass: "swiper-bullet",
      bulletElement: "button",
      clickable: true
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      prevEl: $(this).find(".swiper-prev")[0],
      disabledClass: "is-disabled"
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      draggable: true,
      dragClass: "swiper-drag",
      snapOnRelease: true
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    slideActiveClass: "is-active",
    slideDuplicateActiveClass: "is-active"
  });
});
</script>



<script src="https://cdn.jsdelivr.net/npm/swiper@11/swiper-bundle.min.js"></script>
<script>
$(document).ready(function () {
  new Swiper(".tinyflow-slider", {
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      prevEl: '[data-arrow="prev"]',
      nextEl: '[data-arrow="next"]',
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    on: {
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              slideItem.getBoundingClientRect().height
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      },
    },
  });
});
</script>

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        i = (i + 1) % words.length;
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</script>

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<script>
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    };

    const pauseModalVideos = (modal) => {
      if (!modal) return;

      modal.querySelectorAll('video').forEach((video) => {
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        video.currentTime = 0;
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      if (!modal) return;

      pauseModalVideos(modal);

      modal.classList.remove('is-open');
      document.body.classList.remove('modal-open');

      // Re-hide after transition completes
      setTimeout(() => modal.classList.add('hidden'), 250);
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    // Open: any element with data-modal-target
    document.querySelectorAll('[data-modal-target]').forEach((trigger) => {
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        const open = document.querySelector('.fullscreen.is-open');
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</script></body></html>

Исправить

Sitemap

Кол-во: 0

XML-карта сайта для поисковиков ?

Robots.txt не содержит ссылку на карту сайта. Рекомендуется добавить карту сайта и указать ссылку на нее в robots.txt.

Исправить

Внутренние ссылки

Кол-во: 90

Ссылки на другие страницы своего сайта ?

Внутренних ссылок на странице 90 оптимально.

Внутренние ссылки не запрещены к индексации в robots.txt.

На странице присутствуют изображения 9.

Показать внутренние ссылки

Url	Анкор	Анализировать
/advertisers	<div class="nav-wide-text">For Advertisers</div>	Анализировать url
/ai/media-planning	AI-driven technology	Анализировать url
/advertisers/curation	Campaign curation	Анализировать url
/advertisers/creative-solutions	Creative ad enhancements	Анализировать url
/advertisers/media-services	Media services	Анализировать url
/advertisers/sustainability	Sustainability-focused offerings	Анализировать url
/advertisers	Solutions for Advertisers <span class="system">→</span>	Анализировать url
/publishers	<div class="nav-wide-text">For Publishers</div>	Анализировать url
/publishers/monetization-ssp	Revenue optimization	Анализировать url
/publishers/ctv	Expand CTV reach	Анализировать url
/publishers	Solutions for Publishers <span class="system">→</span>	Анализировать url
/retail-media	<div class="nav-wide-text">For Retailers</div>	Анализировать url
/retail-media	Omnichannel solutions	Анализировать url
/retail-media/billboard	Ad gallery	Анализировать url
/retail-media	Solutions for Retailers <span class="system">→</span>	Анализировать url
/ai	<div class="nav-wide-text">Agentic Solutions</div>	Анализировать url
/ai/media-planning	Agentic Suite	Анализировать url
/ai/mcp-server	MCP Server	Анализировать url
/ai	Agentic Solutions <span class="system">→</span>	Анализировать url
/advertisers	<div class="nav-wide-text">Advertiser Platform</div>	Анализировать url
/ai/media-planning	Agentic AI	Анализировать url
/advertisers/ctv	CTV	Анализировать url
/advertisers/creative-solutions	Creative Solutions	Анализировать url
/advertisers/media-services	Media Services	Анализировать url
/advertisers/creative-solutions/ctv-sports-ticker	Ad Gallery	Анализировать url
/advertisers/sustainability	Sustainability	Анализировать url
/advertisers/curation	Curation Platform	Анализировать url
/advertisers/addressability	Addressability	Анализировать url
/publishers	<div class="nav-wide-text">Publisher Platform</div>	Анализировать url
/publishers/monetization-ssp	Monetization / SSP	Анализировать url
/publishers/ctv	CTV	Анализировать url
/retail-media	<div class="nav-wide-text">Retailer Platform</div>	Анализировать url
/retail-media	Retail Media	Анализировать url
/retail-media/billboard	Onsite Gallery	Анализировать url
/retail-media/display-shoppable	Offsite Gallery	Анализировать url
/blog	Blog	Анализировать url
/press	Press	Анализировать url
/research	Research	Анализировать url
/events	Events	Анализировать url
/case-studies	Case Studies	Анализировать url
/advertisers/creative-solutions/ctv-sports-ticker	Ad Gallery	Анализировать url
/company	<div class="nav-wide-text">About Equativ</div>	Анализировать url
/company	Company	Анализировать url
/company/leadership	Leadership	Анализировать url
/company/locations	Locations	Анализировать url
/company/csr	CSR	Анализировать url
/careers	<div class="nav-wide-text">Careers</div>	Анализировать url
/careers	Life at Equativ	Анализировать url
/careers/culture	Culture	Анализировать url
/careers/happy-at-work	Happiness Rankings	Анализировать url
/careers/deib	DEIB	Анализировать url
/	en	Анализировать url
/fr	fr	Анализировать url
/contact	CONTACT US	Анализировать url
/contact	CONTACT US	Анализировать url
/	en	Анализировать url
/fr	fr	Анализировать url
/press	For Advertisers <span class="system">↗</span>	Анализировать url
/press	For Publishers <span class="system">↗</span>	Анализировать url
/ai/media-planning	Explore Agentic AI Suite <span class="system">→</span>	Анализировать url
/advertisers/creative-solutions	Explore Our Ad Enhancement Solutions <span class="system">→</span>	Анализировать url
/advertisers/curation	Explore Our Curation Solutions <span class="system">→</span>	Анализировать url
/retail-media	Explore Our Retail Media Solutions <span class="system">→</span>	Анализировать url
/press/equativ-unveils-maestro-by-equativ/	<div class="testimonials-numbers case-study-link"><p class="testimonial-company">Maestro by Equativ</p><p class="columns-no-padding">Equativ Unveils Maestro by Equativ</p><div class="angle-arrow"><div>↗</div></div></div>	Анализировать url
/press/equativ-boosts-sustainable-advertising-credentials-with-enhanced-green-media-solutions/	<div class="testimonials-numbers case-study-link"><p class="testimonial-company">SUSTAINABILITY</p><p class="columns-no-padding">Equativ Boosts Sustainable Advertising Credentials with Enhanced Green Media Solutions</p><div class="angle-arrow"><div>↗</div></div></div>	Анализировать url
/blog	<h3 class="all-resources">Blog</h3>	Анализировать url
/press	<h3 class="all-resources">Press</h3>	Анализировать url
/events	<h3 class="all-resources">Events</h3>	Анализировать url
/research	<h3 class="all-resources">Research</h3>	Анализировать url
/case-studies	<h3 class="all-resources">Case Studies</h3>	Анализировать url
/advertisers	<div class="footer-text">Advertiser Solutions</div>	Анализировать url
/publishers/ctv	CTV	Анализировать url
/advertisers/creative-solutions	Creative Solutions	Анализировать url
/advertisers/curation	Curation Platform	Анализировать url
/advertisers/addressability	Addressability	Анализировать url
/publishers	<div class="footer-text">Publisher Solutions</div>	Анализировать url
/publishers/monetization-ssp	Monetization / SSP	Анализировать url
/blog	Blog	Анализировать url
/press	Press	Анализировать url
/research	Research	Анализировать url
/events	Events	Анализировать url
/case-studies	Case Studies	Анализировать url
/legal-mentions	Legal Mentions	Анализировать url
/company	Company	Анализировать url
/company/leadership	Leadership	Анализировать url
/company/locations	Locations	Анализировать url
/company/csr	CSR	Анализировать url
/careers	Life at Equativ	Анализировать url
/careers/culture	Culture	Анализировать url
/careers/deib	DEIB	Анализировать url

Внешние ссылки

Кол-во: 8

Ссылки на сторонние сайты ?

Внешних ссылок на странице 8 слишком много. Спрячьте лишние ссылки в тег noindex или атрибут rel='nofollow'!

Показать внешние ссылки

Url	Анкор	Анализировать
equativ.com	Retail Media	Анализировать url
help.equativ.com	Help Center	Анализировать url
jobs.lever.co	Career Opportunities	Анализировать url
ipgmediabrands.com	IPG Mediabrands	Анализировать url
scope3.com	Scope3	Анализировать url
help.equativ.com	Help Center	Анализировать url
privacy.equativ.com	Privacy	Анализировать url
jobs.lever.co	Career Opportunities	Анализировать url

Исправить

Конкуренты в Яндексе

Кол-во: 0

Топ сайтов-конкурентов в Яндексе ?

Мы не нашли у вас конкурентов в Яндексе. Сайт или очень молодой или плохо продвигается.

Конкурентов в ТОП-10 Яндекса не нашлось.

Исправить

Конкуренты в Google

Кол-во: 0

Топ сайтов-конкурентов в Google ?

Конкуренты в Google тоже не найдены. Займитесь продвижением сайта!

Конкурентов в ТОП-10 Google не нашлось.

Исправить

Нарушения

Не выявлены

Признаков дистанционной продажи товаров (интернет-магазина) не обнаружено — требования ЗоЗПП о раскрытии информации продавца к сайту не применяются. Нарушений нет.

Нарушения

Не выявлены

Рекомендательные блоки («с этим покупают», «похожие товары» и т.п.) на сайте не обнаружены — требования ст. 10.7 ФЗ-149 к сайту не применяются. Нарушений нет.

Нарушения

Не выявлены

Рекламных тематик с обязательными оговорками (медицина, БАД, кредиты и займы, новостройки) на сайте не обнаружено. Нарушений нет.

Нарушения

Не выявлены

Признаков информационной продукции (новости, видео, книги, игры, курсы) не обнаружено — обязательная возрастная маркировка по ФЗ-436 сайту не требуется. Нарушений нет.

Анализ сайта smartadserver.com

Основное Готовность: 50%

Домен

Ответ сервера

Безопасность

Кодировка

Язык

Скорость загрузки

Объем документа

Ресурсы

Серверные заголовки

CMS

Веб-сервер

Мета-теги Готовность: 48%

Title

Description

Keywords

Канонический Url

Robots

Адаптивность

Разметка OpenGraph

Все мета-теги

Оптимизация Готовность: 77%

Структура

Контент

Заголовки

Тошнота

Академич. тошнота

Семантическое ядро

Индексация Готовность: 0%

Индексирование

Robots.txt

Sitemap

Внутренние ссылки

Внешние ссылки

Конкуренты Готовность: 0%

Конкуренты в Яндексе

Конкуренты в Google

ЗоЗПП: права потребителей Готовность: 100%

Нарушения

ФЗ-149: рекомендательные технологии Готовность: 100%

Нарушения

ФЗ-38: реклама Готовность: 100%

Нарушения

ФЗ-436: защита детей Готовность: 100%

Нарушения

Вердикт